About CallRail

CallRail makes it easy for businesses of all sizes to turn more leads into better customers. Serving more than 200,000 businesses worldwide, CallRail’s marketing analytics and business communications software delivers real-time insights that help customers market with confidence.

Founded in 2011, CallRail has grown its award-winning platform from G2 top-rated inbound call tracking software to include form tracking, conversation intelligence, and business communications products. Fitting seamlessly into existing workflows, CallRail integrates with leading marketing and sales software including HubSpot, Facebook, Salesforce, and Google Ads and Analytics.
Additionally, CallRail’s Partner Program offers affiliate, agency, and technology partnership opportunities, helping businesses earn, grow, and build with CallRail. CallRail makes it easier for its partners to expand services, attract customers with greater lifetime value, and share revenue from referral sales.

CallRail has been featured on the Inc. 5000 fastest growing companies and Deloitte Tech Fast 500 lists for multiple consecutive years. The Atlanta-based company is powered by more than 300 employees committed to delivering incredible products. They’ve earned CallRail spots on Inc. Magazine’s 2018 and 2019 Best Places to Work list as well as the Forbes Best Startup Employers list in 2020. For more information or to view a demo of the platform, visit http://www.callrail.com.

Pricing starting from:

US$45,00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to CallRail

Key benefits of CallRail

Integrations with existing platforms: With hundreds of integrations available, you can easily connect your CallRail account and activity to your existing tools for bid management, online analytics, CRM and more.

Agency Friendly: We work with agencies to help scale for the number of customers they are serving, provide volume discounts and allow agencies to white-label with ease.

14-Day Free Trial: Give us a shot for 14-days- we're sure you'll love the ease of use and user friendly interface of our powerful application.

No Contract, No Hidden Fees: We believe in being transparent in pricing and being the solution that works for your organization.

Call Reporting & Analytics: Know which campaigns and channels are driving calls to your sales desk.

Devices

Business size

S M L

Markets

Australia, Brazil, Canada, Germany, United Kingdom, United States

Supported Languages

English

Pricing starting from:

US$45,00/month

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to CallRail

Images

CallRail Software - The activity dashboard displays all the calls made, with sources, tags, lead status and more.
CallRail Software - Easy to use attribution tools let you see which sources are driving the most calls so you can effectively re-allocate marketing dollars to your top performing channels.
CallRail Software - CallRail boasts 20+ native integrations and a host of 3rd party integrations as well.
CallRail Software - CallScribe automatically transcribes calls into text so you can easily search for keywords that matter to your business.
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CallRail video
CallRail Software - The activity dashboard displays all the calls made, with sources, tags, lead status and more.
CallRail Software - Easy to use attribution tools let you see which sources are driving the most calls so you can effectively re-allocate marketing dollars to your top performing channels.
CallRail Software - CallRail boasts 20+ native integrations and a host of 3rd party integrations as well.
CallRail Software - CallScribe automatically transcribes calls into text so you can easily search for keywords that matter to your business.

Features

Total features of CallRail: 66

  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Automatic Call Distribution
  • Call Center Management
  • Call Disposition
  • Call List Management
  • Call Logging
  • Call Monitoring
  • Call Recording
  • Call Reporting
  • Call Routing
  • Call Scripting
  • Call Tagging
  • Call Tracking
  • Call Tracking Metrics
  • Call Transcription
  • Call Transfer
  • Caller ID
  • Caller Profiles
  • Campaign Analytics
  • Chat/Messaging
  • Computer Telephony Integration
  • Conversion Tracking
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Data Import/Export
  • Event Triggered Actions
  • File Transfer
  • IVR / Voice Recognition
  • Inbound Call Center
  • Interaction Tracking
  • Keyword Tracking
  • Lead Capture
  • Lead Distribution
  • Lead Management
  • Lead Qualification
  • Lead Segmentation
  • Live Chat
  • Mobile Access
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • On-Demand Recording
  • Performance Metrics
  • Predictive Analytics
  • Queue Management
  • ROI Tracking
  • Real Time Analytics
  • Real Time Data
  • Real Time Monitoring
  • Real Time Reporting
  • Recording
  • Reporting & Statistics
  • Role-Based Permissions
  • Source Tracking
  • Tagging
  • Third Party Integrations
  • VoIP Connection
  • Voice Mail
  • Web Forms
  • Workflow Management

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CallTrackingMetrics

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CloudTalk

4,4
#3 Alternative to CallRail
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ActiveDEMAND

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Reviews

Overall rating

4,5 /5
(148)
Value for Money
4,4/5
Features
4,4/5
Ease of Use
4,4/5
Customer Support
4,4/5

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Software buyers need your help! Product reviews help the rest of us make great decisions.

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Showing 5 reviews of 148
Chris C.
Overall rating
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Easy to use and great data gained from all types of marketing campaigns.

Reviewed on 2018/03/16

Pros

Several years ago, call tracking used to be done by hardcoding the tracking number into your website and that is not ideal for SEO. However, when I stumbled upon CallRail I fell in love with the ease of use, SEO-friendliness, and call data. The dynamic number insertion is so clutch! I currently have over 100 websites using CallRail and it is crucial to proving the value of my marketing efforts.

Cons

The reporting takes a little time to get the hang of, but once you've got it down - it isn't too bad.

Jason Z.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

CallRail is a perfect solution for agencies

Reviewed on 2021/08/17

CallRail software has been a great solution for our agency but in addition the people at CallRail...

CallRail software has been a great solution for our agency but in addition the people at CallRail have offered top notch support along the way.

Pros

From a marketing agency perspective, CallRail is a powerful solution for lead attribution for specific channels. The phone call and form submission data is critical to showing value to clients.

Cons

Easier solutions for adding multiple Keywords pools if needed and the ability to use as few as 2 phone numbers in a keyword pool for small clients would be ideal.

Kaden F.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Easy to use Call tracking software

Reviewed on 2022/04/21

Callrail has provided an inexpensive option to monitor and record calls and leads for our clients....

Callrail has provided an inexpensive option to monitor and record calls and leads for our clients. Its easy to use and easy to integrate into our systems.

Pros

CallRail's UI is intuitive and easy to navigate. The software makes as much information as possible available to us as advertisers. The API is also easy to work with and integrate into our reporting systems. Support staff at call rail is always responsive and quick!

Cons

Sometimes, callrail will stop tracking numbers, we've had to contact support multiple times to reenable the tracking.

Teresa Y.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 2-10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

CallRail Not Intuitive or Feature Friendly

Reviewed on 2021/01/28

Not good. We are leaving CallRail to go to another call tracking service.

Not good. We are leaving CallRail to go to another call tracking service.

Pros

System uptime was good. The technical support individuals know their product and were very helpful.

Cons

As a "manager" I initially had all the access I needed to administer my specific clients. Arbitrarily, CallRail starting revoking permission for various admin functions without notifying me or my Corporate offices. Since this was occurring soon after migrating to CallRail, I assumed I was not doing something correctly.
I would go to Corporate for support and they could not figure it our either and went to CallRail support only to be told it was a function no longer available to "managers". This put a burden on Corporate and diminished my ability to react to my customers needs in a timely way. Also, the reporting is severely lacking. To get a list of active clients, I or Corporate must manually create the data. When I delete a client, CallRail does not delete them from the list of call tracking users. I have to manually verify the number of active users. There are so many issues with CallRail regarding a poorly designed and non-user friendly system.

Emma K.
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11-50 Employees
  • Used Daily for 1-5 months
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 10.0 /10

High Quality and Reliable Call Tracking Software

Reviewed on 2020/03/11

CallRail saves us a lot of time by presenting the data in Google Analytics where all of our other...

CallRail saves us a lot of time by presenting the data in Google Analytics where all of our other KPIs are housed. My team has also had very positive experiences with the customer service team.

Pros

The main reason we switched from another call tracking software is because of the fact that CallRail integrates directly with Google Analytics. I love that we are able to set up phone calls as a goal right in GA. This also then means it integrates directly with our GDS reporting software.

Cons

I wish that you could choose the timeframe in which two calls from the same number is deemed a unique call or not. The 30 day timeframe is a long time and if a user calls on the 1st and then again on the 27th of a month, for example, it could be for two separate sales/conversions.

Showing 5 reviews of 148 Read all reviews

CallRail FAQs

Below are some frequently asked questions for CallRail.

CallRail offers the following pricing plans:

  • Starting from: US$45,00/month
  • Pricing model: Subscription
  • Free Trial: Available

Pricing begins at $45 per month, and includes 5 local phone numbers and 250 minutes. Every account includes session-level tracking, call recording, our top integrations, and unlimited clients & users.

CallRail has the following typical customers:

Self Employed, 2-10, 11-50, 51-200, 201-500, 501-1 000, 1 001-5 000

CallRail supports the following languages:

English

CallRail supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

CallRail integrates with the following applications:

Acquisio, Google Data Studio, HubSpot CRM, HubSpot Marketing Hub, Kenshoo Infinity Suite, Kissmetrics, Marin Software, Meta for Business, Mixpanel, Optimizely, Pipeline, Salesforce Marketing Cloud, Salesforce Sales Cloud, Slack, Unbounce, VWO Testing, Wix, Zapier

CallRail offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

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