Brightcove
About Brightcove
Brightcove creates the world’s most reliable, scalable, and secure streaming technology solutions to build a greater connection between companies and their audiences, no matter where they are or on which devices they consume content. In more than 80 countries, Brightcove’s intelligent video platform enables businesses to sell to customers more effectively, media leaders to stream and monetize content more reliably, and every organization to communicate with team members more powerfully. With two Technology and Engineering Emmy® Awards for innovation, uptime that consistently leads the industry, and unmatched scalability, we continuously push the boundaries of what video can do.
Key benefits of Brightcove
Brightcove Once includes both a VOD and Live solution. Once LIVE gives you real-time analytics on video and ad performance, along with business intelligence that ensures optimal ad placement and supports FCC compliant multi-screen closed captions.
Brightcove Video Cloud offers multi-channel upload, automatically propagating of encoded content to the Brightcove content delivery service system or directly to your own CDN.
Schedule video launch time based on geographies and schedule roll-outs of global launches.
Style and brand your video players based on templates, with Flash and HTML5 delivert and in-player social sharing.
Brightcove offers HD video streaming with at least 6 different renditions for each video you upload. It automatically detects user bandwidth switching between renditions mid-stream to ensure the highest quality playback.
Brightcove Video Cloud provides mobile-ready video encoding to reach mobile audiences. Use intelligent device detection and powerful mobile web player templates to deliver content to mobiles. The Universal Delivery Service allows you to upload your video once and have it be delivered across both desktop browsers and iOS devices.
You can automatically sync your videos with your YouTube channel and create rules to automatically push your Brightcove videos to YouTube based on pre-defined metadata criteria.
Video Cloud supports VAST 1.0, VAST 2.0, and VPAID.
Video Cloud supports integrations with Ad Delivery Solutions, ADTECH, Atlas AdManager, Doubleclick DART for Publishers (DFP and DFP Small Business), DART Enterprise, Open AdStream by 24/7 RealMedia, Yahoo APT (YVAP) and OpenX.
Insert in-player calls to action with point-and-click tools and a visual cue point editor.
Brightcove Video Cloud offers real-time performance monitoring that can give hourly snapshots and detailed content performance reports. These reports include video impressions, video views and play rates, viewed minute, drop-off rates and Brightcove's proprietary engagement score as well as engagement analytics.
For Media:
We help you fully monetize your content, expand your reach and deepen engagement with the most cost-effective technology, the most complete solutions and the deepest expertise.
For Enterprise:
We help you attract new audiences sell more products, deepen employee engagement and grow your brands with the most complete digital marketing solution for a video-first content strategy.
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Reviews
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- Industry: Computer Software
- Company size: 1,001–5,000 Employees
- Used Weekly for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Good video management platform that could use better reporting
Reviewed on 2018/03/05
Pros
Easy to use video hosting platform. Many upload customization options, and a great one-click landing page option. Easy to implement on landing pages and track within playlists.
Cons
Reporting methods are hard to get video-to-video comparison reports without using workarounds that involve a ton of manual work.
- Industry: Information Services
- Company size: 1,001–5,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Amazing solution to upload and track video marketing metrics
Reviewed on 2021/01/13
Overall I have had a very positive experience and Brightcove as a product has really exceeded my...
Overall I have had a very positive experience and Brightcove as a product has really exceeded my expectations as far as user interface, video uploading process, reporting by individual video content and metrics sharing and exporting.
Pros
The ability to quickly and efficiently upload larger video files and mp4 files, create a video library and copy video embed code that content can be leveraged and published across other platforms. It is a very modernized and robust solution that stands out from similar tools in the market.
Cons
The ability to customize user permission and settings is something that I would like to see improved. I would like to have the ability to create customized permissions based on roles like marketing, content creator and admin roles.
Alternatives Considered
VidyardReasons for Switching to Brightcove
The full suite of solutions that Brightcove and its product reputation outweighed the total offering of competing solutions.- Industry: Biotechnology
- Company size: 10,000+ Employees
- Used Weekly for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Good except for the reporting functionality
Reviewed on 2023/11/13
I'd give it a 3 out of 5. The basic functionality of video hosting is acceptable but the reporting...
I'd give it a 3 out of 5. The basic functionality of video hosting is acceptable but the reporting is poor.
I was hired into this organization and Brightcove was the video hosting platform in use. I have previously used Wistia and had a reasonably good experience with it.
Pros
For the most part, it allows me to host & edit the videos that I embed on the web pages that I create.
Cons
I find your reporting interface to be pretty horrible for my use case. If given the opportunity, I would ask Brightcove or one of your UX people, who your intended customer base is and how you expect a customer with many videos to navigate through your reporting functionality? Being able to visualize the most popular videos is helpful but not the only question I'm trying to answer. Also, there doesn't seem to be a way for me to customize my interface. Again, for instances with many users and videos, what is your expectation of how these disparate users will engage with the platform?
- Industry: Sports
- Company size: 51–200 Employees
- Used Weekly for 2+ years
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Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Acquistion to Unbeatable Platform
Reviewed on 2024/03/12
We used Ooyala, then it was bought out by Brightcove. They initially wanted us to jump from Ooyala...
We used Ooyala, then it was bought out by Brightcove. They initially wanted us to jump from Ooyala to the Brightcove platform, but didn't have all the feature we needed. Instead of just telling us, "this is how it's going to be" Brightcove connected me with their engineering team so that they could build what we needed in fuctionality so that we would be able to move off of Ooyala to Brightcove instead of moving to a different company. This has been the case ever since. If another company can offer something Brightcove can't they just build it for us, and usually build it better. And if a company comes in cheaper, Bightcove has always beat their competition's pricing. So while I have had moments of frustration with Brightcove, they always make it right and do it quickly.
Pros
Brightcove is the only platform that we have found that checks all of our livestreaming and video needs in a single platform. And the needs they didn't meet in the beginning they quickly developed to beat out the competition.
Cons
Everything I didn't like about Brightcove, they have made a conscious effort to develop, fix, or improve. I wish it was a little cheaper, but it's still a great price and cheaper than their competitors for what we get.
- Industry: Events Services
- Company size: 501–1,000 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Easiest video platform ever
Reviewed on 2018/12/20
Pros
I use Brightcove daily as a Digital Production Manager. The entire interface is intuitive and user-friendly, from uploading videos to creating playlists to manipulating players. Their gallery players are my favorite aspect because it layouts playlists in a clean, modern player and easy to integrate into landing pages. Also their customer support is top-notch. When I have trouble with customizing a player or troubleshooting why a set of them weren't working on my webpages, their engineers provided quick, thorough support.
Cons
What I like least is the limited analytics available. Most often than not, our clients want to know how many unique views they received or how many people viewed the video at specific time markers. Brightcove, unfortunately, doesn't supply this data.
Brightcove FAQs
Below are some frequently asked questions for Brightcove.Q. What type of pricing plans does Brightcove offer?
Brightcove offers the following pricing plans:
- Free Trial: Available
Contact Brightcove for pricing details.
Q. Who are the typical users of Brightcove?
Brightcove has the following typical customers:
Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Brightcove support?
Brightcove supports the following languages:
English, French, Japanese, Korean, Spanish, Traditional Chinese
Q. Does Brightcove support mobile devices?
Brightcove supports the following devices:
Q. What other apps does Brightcove integrate with?
Brightcove integrates with the following applications:
Adobe Analytics, Drupal, Google Analytics 360, Google Tag Manager 360, HubSpot CRM, Kollective, Marketo Engage, Marketo Sales Connect, Microsoft Teams, Oracle Eloqua Marketing Automation, Ramp, Salesforce Marketing Cloud Account Engagement, Tealium Customer Data Hub, Twitter/X, Webex Suite, WordPress, YouTube
Q. What level of support does Brightcove offer?
Brightcove offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat
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