Unbounce

4.6 (259)
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High-converting optimization platform for teams of any size

About Unbounce

Unbounce is a high-converting landing page creation and optimization platform that helps you build higher-converting campaigns. From a guided building process to instant copy generation and automatic traffic optimization, Unbounce’s platform helps you get more leads, signups, and sales. Ready to scale your marketing without limits? Get started with a free trial at www.unbounce.com.


Key benefits of Unbounce

? Work alongside our suite of AI-powered tools to streamline your workflow and increase your campaign conversion rates by an average of 30%. Build, learn, optimize—repeat.

Work alongside our suite of high-converting tools to streamline your workflow and increase your campaign conversion rates by an average of 30%. Build, learn, optimize—repeat.

Balance your marketing know-how with insights collected from over 1.5 billion conversions

Run infinite A/B tests with high-converting variants using Smart Traffic—or get granular with traditional A/B testing

Quickly assemble landing pages that are pre-optimized for conversion with our landing page builder

Generate high-converting copy in just a few seconds with Smart Copy


Images

Unbounce Software - Automatically optimize your traffic with our high-converting conversion optimization tool
Unbounce Software - From pricing pages, to blog posts, to homepages—now you have the power to optimize every part of your website for purchases or lead gen.
Unbounce Software - Connect the tools you love, discover new ones, and power up your campaigns like never before.
Unbounce Software - The Unbounce Script Manager allows you to add custom scripts to all the pages of a domain—or multiple domains—via a one-time process.
Unbounce Software - You don’t have to be a developer or designer to create popups for your website. Choose from dozens of customizable templates that you can easily modify to make them your own.
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Unbounce video
Unbounce video
Unbounce Software - Automatically optimize your traffic with our high-converting conversion optimization tool
Unbounce Software - From pricing pages, to blog posts, to homepages—now you have the power to optimize every part of your website for purchases or lead gen.
Unbounce Software - Connect the tools you love, discover new ones, and power up your campaigns like never before.
Unbounce Software - The Unbounce Script Manager allows you to add custom scripts to all the pages of a domain—or multiple domains—via a one-time process.
Unbounce Software - You don’t have to be a developer or designer to create popups for your website. Choose from dozens of customizable templates that you can easily modify to make them your own.

Not sure about Unbounce? Compare with a popular alternative

Unbounce

4.6 (259)
VS.
Highly reviewed

Starting Price

US$74.00
month
US$299.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

22
182

Integrations

80
75

Ease of Use

4.5 (259)
3.5 (1,292)

Value for Money

4.2 (259)
3.8 (1,292)

Customer Service

4.4 (259)
4.0 (1,292)
Green rating bars show the winning product based on the average rating and number of reviews.

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Squarespace

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Reviews

Overall rating

4.6 /5
(259)
Value for Money
4.2/5
Features
4.4/5
Ease of Use
4.5/5
Customer Support
4.4/5

Already have Unbounce?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 259
Paola
Paola
Overall rating
  • Industry: Photography
  • Company size: 51–200 Employees
  • Used Weekly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Impressive landing pages in seconds!

Reviewed on 2018/08/29

Using it to deliver targeted landing pages for my own photography company and a number of clients...

Using it to deliver targeted landing pages for my own photography company and a number of clients who work with us in our marketing efforts.

Pros

Hands down, the best features of this solution are its ease of use and elegant and simple design templates. I have no coding knowledge whatsoever, but thanks to this I manage to deliver 4+ targeted landing pages A WEEK, focusing the bulk of my time on research and strategy as opposed to fighting to have it look like what I have in my mind. I totally eliminated the need for a middleman (sorry, designers!), which makes incredibly easy to try new element positionings, colors, etc. Now I can figure all of it myself. Plus, the template galleries are beautiful and act as a great start because item placeholders are not randomly thrown in place but actually come from conversion-tested models. Other than the design, this tool has made it incredibly easy for me to handle domains, sub-domains, and URL redirections without going through much of a learning curve. The reporting and analytics tools are also very helpful and easy to understand. I love it.

Cons

It can be a bit on the pricey side, but still, it is worth every penny. Sometimes, as there are so many different features, it can be difficult to find what you are looking for. Luckily, the help section is quite complete and straightforward. The only difficulty I ever encountered with this tool was when I tried adding a video on a page to show on mobile, but it wouldn't be properly displayed. I ended up solving it by embedding from youtube, which was easy as pie.

Subash
Subash
Overall rating
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Build & Test Landing Pages With Ease

Reviewed on 2018/04/28

Easy to use Landing page building & A/B testing platform.

Easy to use Landing page building & A/B testing platform.

Pros

It's easy to use with lots of features to your landing page really awesome. The A/B testing functionality helps is testing out different variations of the landing pages. It provides easy copy paste functionality between landing pages and you can create blocks which can be used repetitively across landing pages. There are a lot of templates on offer which makes it easy for content decisions for the landing page as well. The best of all is that you can do all this without knowing any coding skills.

Cons

The conversion tracking can be tricky - especially when implemented with through Google Tag Manager. And advanced tracking like events need a custom implementation & doesn't work out of the main integration which makes it very cumbersome. Even we had issues with data from page variants not having full data on Google Analytics especially no bounce stats were available on the account, which makes it difficult to understand what is happening on the pages to make conversion rate improvements for the landing page variants.

Verified Reviewer
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

A tool that will drive you crazy

Reviewed on 2019/12/11

User, buyer and administrator for 5+ years.

User, buyer and administrator for 5+ years.

Pros

The A/B testing features and some of the design features.

Cons

Support is incredibly arrogant and will not respond or respond inappropriately. Simple features are designed to make you constantly upgrade. Simple expected things stop working. Overall is a mediocre tool that will drive you crazy. I used this software for years and I realized there are better things out here.

Alternatives Considered

Instapage

Reasons for Switching to Unbounce

Because I was an idiot.

Response from Unbounce

Hello and thank you for your feedback.

We're very sorry that you had a poor experience using our tool and with our support team. We take these issues very seriously. Please email us at [email protected] with details and we can look into this matter further and improve our user experience on all fronts.

Thank you for your patience and understanding.

Jennifer

Matt
Matt
Overall rating
  • Industry: Publishing
  • Company size: 11–50 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Great tool for quickly creating landing pages and Pop-ups

Reviewed on 2020/04/07

Great experience. We have created a large number of landing pages to capture data for both...

Great experience. We have created a large number of landing pages to capture data for both ourselves and our clients. The ability to integrate the data capture into our backend database and email campaign systems has been a valuable facility.
Unbounce's ability to provide pop-up's and sticky bars has also increase our conversion rates and signups to our magazine websites.

Pros

Easy to use drag and drop editor but with the added functionality of Webhook's and integrations to satisfy the power users and developers

Cons

The number of popup's you can create on a standard account compared to the number of forms you can create.

Response from Unbounce

Hi Matt, thank you so much for taking the time to review us and provide such valuable feedback! Pleased to hear that you're finding our popups and stickybars useful for your campaigns. Please let us know if there's anything else we can do to help.

Cheers,

Jen

Shaun
Shaun
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Mandatory Landing Page Tool For Any Digital Marketing Agency

Reviewed on 2019/12/08

Overall I'm very pleased with Unbounce. The software is easy to use and the pages load quickly. I...

Overall I'm very pleased with Unbounce. The software is easy to use and the pages load quickly. I appreciate the additional AMP landing pages, dynamic keyword insertion, and the multiple out of the box integrations that Unbounce offers. I would definitely recommend.

Pros

The templates and ease of use. I can quickly get a landing page up and running thanks to the wide variety of highly effective templates, and then I can quickly and easily customize them for my needs.

Cons

I wish Unbounce would offer additional advanced features out of the box without needed custom codes and scripts, like text animation and sliders.

Response from Unbounce

Hi Shaun, Thank you so much for your review! We really appreciate it and will pass all of your amazing feedback to our team.

Cheers and have a happy holday.

Jen

Showing 5 reviews of 259 Read all reviews

Unbounce FAQs

Below are some frequently asked questions for Unbounce.

Unbounce offers the following pricing plans:

  • Starting from: US$74.00/month
  • Pricing model: Subscription
  • Free Trial: Available

14-day free trial, cancel anytime. Build: $74/month Experiement: $112/month Optmize: $187/month Concierge: $649/month Smart Copy Starter: Free

Unbounce has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Unbounce supports the following languages:

English

Unbounce supports the following devices:

Unbounce integrates with the following applications:

AWeber, ActiveCampaign, ActiveDEMAND, AgencyAnalytics, Agile CRM, Bizible, CallHub, CallRail, Callingly, Campaign Monitor by Marigold, ClicData, Constant Contact, Crazy Egg, Doppler, E-goi, Follow Up Boss, FreshMail, Fullstory, GetResponse, Google Ads, Google Analytics 360, Google Sheets, Hotjar, HubSpot CRM, HubSpot Marketing Hub, Intercom, Joonbot, Jumplead, Kissmetrics, Kommo, Lead Gen & CRM (formerly SharpSpring), LeadSquared, LeadsRx, Lyssna, Mailchimp, MailerLite, Mailgun, Make, Marketo Engage, Marketo Sales Connect, Meta for Business, MyFormData, MySQL, Myphoner, Netcore Email API, NeverBounce, NinjaCat, Nutshell, Olark, OnePageCRM, Outgrow, POWR, PhoneWagon, Pipedrive, Podio, Qualaroo, ReachMail, Salesforce Marketing Cloud Account Engagement, SendGrid, Shopify, SimpleFunnel, SimpleTexting, Slack, Solve CRM, Speak2Leads, Streak, SugarCRM, Twilio, Uberflip, UserTesting, VWO Insights, Vero Cloud, Vision6, WhatConverts, Woodpecker.co, WordPress, Zapier, Zendesk Suite, Zoho CRM, parolu

Unbounce offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, 24/7 (Live rep), Chat

Related categories

See all software categories found for Unbounce.