Oracle Responsys

3.8 (5)
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The #1 cloud platform for digital marketing

About Oracle Responsys

Oracle Responsys allows users to plan, execute, optimize, and manage marketing campaigns and multi-stage programs across every digital channel, including email, mobile, social, the web, and display.


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Oracle Responsys Software - Multi-Channel Messages
Oracle Responsys Software - Dynamic Message Content
Oracle Responsys Software - Data-driven Campaign Triggers
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Oracle Responsys Software - Multi-Channel Messages
Oracle Responsys Software - Dynamic Message Content
Oracle Responsys Software - Data-driven Campaign Triggers

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Oracle Responsys

3.8 (5)
VS.
Highly reviewed

Starting Price

No pricing found
US$60.00
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

24
78

Integrations

No integrations found
1

Ease of Use

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4.1 (745)

Value for Money

3.4 (5)
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Customer Service

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Reviews

Overall rating

3.8 /5
(5)
Value for Money
3.4/5
Features
4/5
Ease of Use
3.2/5
Customer Support
3/5

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Showing 5 reviews of 5
Renly
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

The Perfect Tool For Email Marketing

Reviewed on 2024/02/08

Pros

With Oracle Responsys, email marketing and marketing automation is easy
The software makes campaign management effortless and comes with reporting and analytics features.

Cons

No bothers with Oracle Responsys. It has been great

Pam
Overall rating
  • Industry: Retail
  • Company size: 1,001–5,000 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 5.0 /10

Good and fairly simple

Reviewed on 2022/08/28

Ok. Nothing to brag about

Ok. Nothing to brag about

Pros

Limited expertise to maximize all of the functionality even with a success manager

Cons

Lots of bugs and stops starts. Made it difficult to maximize features

Alternatives Considered

Adobe Campaign and SendGrid

Reasons for Switching to Oracle Responsys

Significant discount since other areas of the company used it
Aditya
Overall rating
  • Industry: Computer Software
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 4.0 /10

Average tool for email and sms marketing, requires tech knowledge for operations

Reviewed on 2024/10/21

Overall it was an average experience. Creating campaigns, setting up random variables to store...

Overall it was an average experience. Creating campaigns, setting up random variables to store customer related task is a bit tricky and flaky. No real time validation available for campaign setup. Trigger and test is the only option left.

Pros

Integration is easy based on rest API calls. Tester can use any API tool to initiate a campaign request easily. The way user can edit customer related market preference from a single screen using both UI and Rest API calls.

Cons

Highly dependent on FTP servers automated jobs when it comes to synching data between your app database and Responsys database. Might have a lag and sometimes data might go out of sync.

Thomas
Overall rating
  • Industry: Information Services
  • Company size: 11–50 Employees
  • Used Monthly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Next Level Email Marketing & Campaign Management

Reviewed on 2022/09/22

We use Responsys as an ESP which takes away the pain of having to monitor blacklists and maintain...

We use Responsys as an ESP which takes away the pain of having to monitor blacklists and maintain deliverability tracking. They do that built-in.

Pros

Responsys has a great delivery rate, can handle large lists and is accommodating for the different businesses we use them for.

Cons

If I could change one thing about Responsys it would be the ability to customize certain analytics.

Angjelo
Overall rating
  • Industry: Entertainment
  • Company size: 501–1,000 Employees
  • Used Weekly for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 3.0 /10

Awful support, very rich product, not suitable for small businesses

Reviewed on 2023/11/27

Pros

VERY rich environment and very big set of functionalities, it is so rich it even requires an Orcale Responsys expert for the tool to be setup

Cons

awfull support, the WORST really. numerous cases where you really are in the mercy of god whether your problem will be solved or not. better hire an external team to solve your issue rather communicate with Responsys. They really don't appreciate their customers enough. The tool is very complex to setup and use. Not suitable for small businesse. it requires external team or an expert to monitor and handle the issues full time

Oracle Responsys FAQs

Below are some frequently asked questions for Oracle Responsys.

Oracle Responsys offers the following pricing plans:

  • Free Trial: Not Available

Contact Oracle for pricing information.

Oracle Responsys has the following typical customers:

201–500, 501–1,000, 1,001–5,000

Oracle Responsys supports the following languages:

English

Oracle Responsys supports the following devices:

We do not have any information about what integrations Oracle Responsys has

We do not have any information about what support options Oracle Responsys has

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