Marin Software

Online Advertising Management Platform

3,5 /5 (8 reviews) Write a Review!

Marin Software Overview

What is Marin Software?

Marin Software provides online advertising management solutions, offering an integrated platform for managing search (SEM), display, and social marketing.

Marin Software Overview

Pricing

Starting from
US$499,00/month

Pricing options

Free Trial
Subscription
Value for money

Marine Software is available in two Editions:

Marin Professional: marin fee--flat rate 4% of spend, minimum $500/month
Marin Enterprise: marin fee--flat rate dependent on monthly spend, minimum $5000/month


Marin Software Features

Devices
Business size
S M L
Markets
United States, Canada, United Kingdom, Australia, China and 3 others, India, Japan, Germany
Supported Languages
English, French, German, Japanese

Media

Powerful automation, complete user control
Optimize spend across multiple channels
Dimension analysis
Marin Software screenshot: Powerful automation, complete user control Marin Software screenshot: Optimize spend across multiple channels Marin Software screenshot: Dimension analysis

Marin Software Reviews

Marin Software Reviews

Overall rating
3,5
/
5
Excellent
1

Very good
4

Average
2

Poor
0

Terrible
1

Value for Money
3
Features
4
Ease of Use
3,6
Customer Support
3
63% recommended this app
Verified Reviewer

Amazing Tool


Daniel L.

Needs more tailored functionality

Overall, support has been great and helped us cross any hurdle. We have been able to setup some incredible dashboards that have helped us prove the value to all stakeholders.


Steven M.

The customer support was terrible but I do like the A/B testing functions in the software.

You can easily set up and analyze A/B tests for your paid search accounts across Google, Bing, and Gemini.


Verified Reviewer

Capable of more than I realised


Verified Reviewer

Great software but customer service lacks

great service, needs to work on CS


Verified Reviewer
Industry: Retail
Company size: 51-200 Employees

Amazing Tool

Used Daily for 6-12 months
Reviewed on 2018/11/07
Review Source: Capterra

Pros

There was a lot to like about Marin. The best thing about Marin is they are always looking to improve their algorithm and tools. They’re support team is awesome as well.

Cons

If you have a lot of data, bulk sheets can error and those errors can be hard to figure out

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 10.0/10

Daniel L.
Industry: Marketing & Advertising
Company size: 51-200 Employees

Needs more tailored functionality

Used Daily for 6-12 months
Reviewed on 2020/10/30
Review Source: Capterra

Overall, support has been great and helped us cross any hurdle. We have been able to setup some incredible dashboards that have helped us prove the value to all stakeholders.

Pros

I love the bulk functions and ease of setting up dashboards for reporting.

Cons

The interface could me a little easier to navigate and getting reports into Google Sheets is more difficult than other platforms.

Rating breakdown

Ease of Use
Customer Support

Likelihood to recommend: 5.0/10

Steven M.
Industry: Marketing & Advertising
Company size: 11-50 Employees

The customer support was terrible but I do like the A/B testing functions in the software.

Used Daily for 1-5 months
Reviewed on 2017/10/09
Review Source: Capterra

You can easily set up and analyze A/B tests for your paid search accounts across Google, Bing, and Gemini.

Pros

I really liked how easy it is to set up A/B tests for keywords and ad copy. I think this was super beneficial for optimizing a paid search account.

Cons

I thought the customer service was terrible. I also do not like how you cannot see today's data/performance and have to wait until the next day.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 1.0/10

Verified Reviewer
Industry: Marketing & Advertising
Company size: 51-200 Employees

Capable of more than I realised

Used Weekly for 1-5 months
Reviewed on 2019/05/14
Review Source: Capterra

Pros

The automated bidding algorithms are way more advanced than I originally realised. Setting up a combination of automated bidding rules, triggered bid adjustments, and learning algorithms can really make any marketing account way more cost efficient.

Cons

Old User Interface - could use a refresher.

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 7.0/10

Verified Reviewer
Industry: Telecommunications
Company size: 51-200 Employees

Great software but customer service lacks

Used Other for 1+ year
Reviewed on 2019/05/16
Review Source: Capterra

great service, needs to work on CS

Pros

I used Marin a couple of years back and their automated bidding is superb to anything else I have ever used

Cons

Customer service was a constant let down - this is why I stopped using Marin

Rating breakdown

Value for Money
Ease of Use
Customer Support

Likelihood to recommend: 8.0/10

User recommendation
6,4/10
Based on 8 user ratings
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Marin Software Pricing

Marin Software Pricing

Starting from
US$499,00/month
Free Trial
Subscription
Value for money

Marine Software is available in two Editions:

Marin Professional: marin fee--flat rate 4% of spend, minimum $500/month
Marin Enterprise: marin fee--flat rate dependent on monthly spend, minimum $5000/month

Marine Software is available in two Editions:

Marin Professional: marin fee--flat rate 4% of spend, minimum $500/month
Marin Enterprise: marin fee--flat rate dependent on monthly spend, minimum $5000/month

Value for Money
3/5
Based on 8 user ratings
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Marin Software Features

Marin Software Features

A/B Testing
API
Activity Dashboard
Automatic Notifications
Campaign Analysis
Campaign Management
Campaign Segmentation
Content Management
Customizable Branding
Customizable Templates
Data Import/Export
Drag & Drop Interface
Engagement Analytics
Monitoring
Multi-Channel Marketing
Real Time Analytics
Reporting & Statistics
Social Media Integration
Template Management
Third Party Integration
Features
4/5
Based on 8 user ratings
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Categories

Additional information for Marin Software

Additional information for Marin Software

Key features of Marin Software

  • Analytics-to-action UI
  • Audience targeting
  • Bidirectional synchronization
  • Configurable executive dashboards
  • Cross-channel analytics
  • Flexible revenue capture
  • Forecasting
  • Marketing demand generation
  • Multi-event conversion
  • Predictive bidding
  • Quality management
  • Seamless URL management

Marin Software FAQs

Marin Software FAQs

Below are some frequently asked questions for Marin Software.

Q. What type of pricing plans does Marin Software offer?

Marin Software offers the following pricing plans:

Starting from: US$499,00/month

Pricing model: Subscription

Free Trial: Available

Marine Software is available in two Editions: Marin Professional: marin fee--flat rate 4% of spend, minimum $500/month Marin Enterprise: marin fee--flat rate dependent on monthly spend, minimum $5000/month

Q. What are the main features of Marin Software?

Marin Software offers the following features:

  • Analytics-to-action UI
  • Audience targeting
  • Bidirectional synchronization
  • Configurable executive dashboards
  • Cross-channel analytics
  • Flexible revenue capture
  • Forecasting
  • Marketing demand generation
  • Multi-event conversion
  • Predictive bidding
  • Quality management
  • Seamless URL management

Q. Who are the typical users of Marin Software?

Marin Software has the following typical customers:

Small Business, Large Enterprises, Mid Size Business

Q. What languages does Marin Software support?

Marin Software supports the following languages:

English, French, German, Japanese

Q. What type of pricing plans does Marin Software offer?

Marin Software has the following pricing plans:

Subscription

Q. Does Marin Software support mobile devices?

We do not have any information about what devices Marin Software supports

Q. What other apps does Marin Software integrate with?

Marin Software integrates with the following applications:

AT Internet Web Analytics, Beckon, Bitium, CallRail, CallTrackingMetrics, Instapage, Invoca, Jet Interactive, LiveRamp IdentityLink

Q. What level of support does Marin Software offer?

Marin Software offers the following support options:

Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials