Adobe Commerce

Site content and customer journey management for eCommerce

About Adobe Commerce

Adobe Commerce enables large companies to create, manage, and edit e-Commerce websites to provide personalized customer experiences. Features include drag-and-drop page builders, customer segmentation and targeting, content staging, rule-based product relations, visual merchandising, and more.

Adobe Commerce facilitates the creation of promotions and pricing for multiple eCommerce sites, including customization for specific stores, categories, customer segments, and products. With targeted promotions, rule-based up-selling, and SEO recommendations, users can distribute discounts and promotions to different customers and market segments through multiple channels. Targeting is based on customer journey details including abandoned carts, wishlists, search filters, and purchase history to further personalize the customer shopping experience.

With Adobe Commerce drag-and-drop custom page builder, users can create and upload content customized to specific customer segments, ensuring only relevant content is integrated into the customer journey. All site edits and changes are stored for future reference and previewing of content staging, enabling site owners to view and experience site content as a customer. Content updates can be scheduled to automatically deploy at traffic down times to reduce the level of site impact and maintain an uninterrupted experience for customers.

Pricing starting from:

Not provided by vendor

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Adobe Commerce

Key benefits of Adobe Commerce

Segment customers with AdoberCommerce by criteria including demographic, user activity, shopping cart, and buying history.

Match specific content, pricing, and promotions with specific customers based on buying history using Adobe Commerce.

With Search Engine Optimization, Adobe Commerce generates SEO-friendly URLs, a Google site map, customized meta keywords, and meta descriptions.

Customize usability, shopping carts, and online store features with Adobe Commerce. Test new modules, roll back changes, and work with customers, categories, products, inventory, and sales orders to optimize the customer journey.

Typical Customers

  • Freelancers
  • Small Businesses (2-50)
  • Mid-size Companies (51-500)
  • Large enterprises (500 and more)

Deployment

  • Cloud-based
  • On-premise

Markets

Brazil, Canada, Germany, United Kingdom, United States

Supported Languages

English, French, German, Portuguese, Spanish

Pricing starting from:

Not provided by vendor

  • Free Version
  • Free Trial
  • Subscription

Top 5 alternatives to Adobe Commerce

Images

Adobe Commerce Software - Adobe Commerce website builder home page
Adobe Commerce Software - Adobe Commerce reports and analytics dashboard
Adobe Commerce Software - Adobe Commerce page builder mock-up
Adobe Commerce Software - Adobe Commerce reporting
Adobe Commerce Software - Adobe Commerce inventory management
View 5 more
Adobe Commerce Software - Adobe Commerce website builder home page
Adobe Commerce Software - Adobe Commerce reports and analytics dashboard
Adobe Commerce Software - Adobe Commerce page builder mock-up
Adobe Commerce Software - Adobe Commerce reporting
Adobe Commerce Software - Adobe Commerce inventory management

Features

Total features of Adobe Commerce: 56

  • API
  • Activity Dashboard
  • Alerts/Notifications
  • CRM
  • Campaign Management
  • Cataloging/Categorization
  • Channel Management
  • Communication Management
  • Content Management
  • Customer Accounts
  • Customer Management
  • Customer Segmentation
  • Customer Touchpoints
  • Customizable Branding
  • Data Import/Export
  • De-Coupled Front & Back Ends
  • Discount Management
  • Drag & Drop
  • Electronic Payments
  • For B2B
  • For Small Businesses
  • Gift Card Management
  • Inventory Control
  • Inventory Management
  • Inventory Optimization
  • Inventory Tracking
  • Loyalty Program
  • Mobile Access
  • Multi-Channel Marketing
  • Multi-Currency
  • Multi-Language
  • Multi-Location
  • Order Management
  • Order Processing
  • Payment Options
  • Price/Margin Management
  • Product Catalog
  • Product Data Management
  • Product Identification
  • Promotions Management
  • Ratings/Reviews
  • Reporting & Statistics
  • Reporting/Analytics
  • Returns Management
  • SEO Management
  • Sales Orders
  • Sales Reports
  • Sales Trend Analysis
  • Search/Filter
  • Shipping Management
  • Shopping Cart
  • Social Media Integration
  • Third Party Integrations
  • Web/Mobile App Development
  • Website Management
  • eCommerce Management

Alternatives

Sellfy

4,5
#1 Alternative to Adobe Commerce
Sellfy is an eCommerce solution that enables creators to sell digital products, physical goods and subscriptions all...

ekmPowershop

2,8
#2 Alternative to Adobe Commerce
EKM is an eCommerce tool for individuals and small businesses. EKM helps small retailers to build a website and take...

WordPress

4,6
#3 Alternative to Adobe Commerce
WordPress is a website and blog creation and publishing platform with tools for aesthetic designing, visitor tracking,...

Shopware

4,6
#4 Alternative to Adobe Commerce
Shopware is an enterprise search software designed to help eCommerce businesses manage product data and automatically...

Reviews

Overall rating

4,3 /5
(582)
Value for Money
4,1/5
Features
4,3/5
Ease of Use
3,7/5
Customer Support
3,9/5

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Showing 5 reviews of 582
Emeka
Overall rating
  • Industry: Wholesale
  • Company size: 2–10 Employees
  • Used for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

A Robust Ecommerce Content Management System

Reviewed on 2019/12/30

My team used Magento to build our B2B ecommerce platform, and that helped us to get seed funding....

My team used Magento to build our B2B ecommerce platform, and that helped us to get seed funding. It could have been more stressful to build the ecommerce website from scratch, but Magento eased off the stress appreciably.

Pros

Magento is a Content Management System (CMS) used for building ecommerce websites. I used Magento when I was part of a team that were building a B2B ecommerce website.

Among the things I love about Magento include:

1. Ability to have multiple user accounts for one store: When I was working on the Ecommerce platform, there was a need to onboard merchants on the platform. The products to be onboarded were quite much and could have been very tedious for one person to onboard all of them. Thanks to the ability to create multiple user accounts for one store while using Magento. This helped to limit the stress.

2. Availability of themes and plugins; Magento makes use of themes and plugins for customisation. This is a beautiful feature as the theme allowed my team to make necessary changes so as to make the website as we desired. The plugin allowed us to add functionalities to the website. Among the functionalities that can be added include invoicing, delivery, etc.

3. Open source and free to use: Magento is an open source software and it is free to use. There are many free themes and plugins one can start using to build ecommerce websites of choice, though some themes and plugins are premium and need to be purchased before they can be used.

Cons

There are a few cons I observed about Magento. They include:

1. Hard to learn: It was the first time my team used Magento, and spent sleepless nights trying to understand how it works, and how to customise it. This was very stressful, and was the reason for which my team dumped it.

2. Expensive themes: Magento is not as widely used as some other ecommerce CMSs. This caused there to be fewer theme developers and also making the premium themes to be quite expensive.

3. Small community: Owing to the small user base of Magento, the community is quite small. This made it somewhat hard to get solutions online.

Lena
Overall rating
  • Industry: Veterinary
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 7.0 /10

Adobe Commerce is all you need for your online business

Reviewed on 2022/04/28

Adobe Commerce was a game changer for our online business presence. Having everything I need to...

Adobe Commerce was a game changer for our online business presence. Having everything I need to build my online shop, merchant services, shopping cart, shipping services, inventory management, and much more, makes running an online business so easy and efficient. Also having the advanced SEO features is very helpful to make sure I’m reaching the maximum number of our target audience. I highly recommend this software for your online business needs.

Pros

I like how everything I need is easily accessible through the software, I don’t have to integrate a lot of different things to have a fully functional store.

Cons

Sometimes some of the setup can be a bit difficult and the pricing could be more competitive.

Alternatives Considered

Shopify

Reasons for Choosing Adobe Commerce

Wordpress was really only for design, it had limited features for e-commerce, and most features had to be integrated with outside apps.

Switched From

WordPress

Reasons for Switching to Adobe Commerce

Adobe Commerce offered a much wider range of features and they are all in one software, ready and easy to use.
Frederick
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 51–200 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 1.0 /10

If you build it they will come really should be if you build on here you're stuck!

Reviewed on 2018/12/05

The platform is not plug and play the way Magento presents it to be. You are really only buying an...

The platform is not plug and play the way Magento presents it to be. You are really only buying an outlined platform of how your site will approximately look. Most of the real work and heavy lifting still needs to be done in the programming. Not what expensive templates are supposed to deliver. Unless you can hire an in house experienced Magento developer stay away. You will either be taken advantage of and pay way too much for your site's development or be stuck with a foreign company impossible to communicate effectively. Almost all of the well know e-commerce platforms are easier to maneuver and have considerable affordable US based skilled help.

Pros

the ability to display and manipulate graphics is second to none.

Cons

We purchased megento 2.0 platform for our ecommerce site. We asked our friends at Magento to recommend some developers. My partners and I are fairly savy HTML programers and quick learners. We picked Magento because it came with a solid template and touted it's back end admin ease of usage. We figured we would hire a developer to make sure we had a correct skeloton and basic map of what we wanted in a site and then take over the work of actually writing and inserting the messaging and digital content. All the developers we were reffered to wanted starting retainers of $30,000 plus for what we knew would only be 10 to 20 hours of work for a developer familiar or specializing in Magento. We ended up finding our own magento developer who we thought understood our concepts and scope of work. Apparently they did but since most affordable Magento developers are based in India be prepared for all types of language issues and conference calls in the middle of the night. I'm sure we got what we paid for so shame on us but the alternative because of magento's lack of credible viable resources was to cancel the project.

Elena
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Great and Efficient platform

Reviewed on 2022/12/16

Great platform for ecommerce.

Great platform for ecommerce.

Pros

This platform is very easy to use. The integration is ok. There are many additional optional modules to add.

Cons

I like this software in general, I wish I could do more bulk changes for the products

Alternatives Considered

Shopify

Reasons for Choosing Adobe Commerce

Magento has much more built-in options. You can also add many additional modules for more features.
Rhiannon
Overall rating
  • Industry: Retail
  • Company size: Self Employed
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 2.0 /10

Community version is the only affordable option for a small business

Reviewed on 2021/03/02

I started out with Shopify, as recommended by my IT, but I’m really thankful I moved over to...

I started out with Shopify, as recommended by my IT, but I’m really thankful I moved over to Magento community version. It costs more to buildup front, but the money I put into it is mine to keep in that I pay for a module once, and not on a monthly subscription. I also have complete power over my data and can change hosting as needed. My accountant tells me there’s more resale value in a Magento site as such.
There’s a much bigger learning curve with Magento, but the sheer power, vast features, and total flexibility for outweigh any cons.

Pros

Magento is an incredibly powerful tool. I investigated all the biggies in e-commerce when making the decision which one to implement for my store and magento came out on top each time. Everything is customizable and if something isn’t in the settings, there’s literally a module for that or one can hire a dev to build a custom module.
Scalability is not at all an issue in this platform, which means you’re growing pains in the future. There’s nothing worse than putting in $100,000 of development work on a site that is obsolete in a few years.
Unlike other platforms like Shopify and Woocommerce, this option has a more professional look and is a far more robust system. It’s also less likely to be used by scammer sites (Shopify is loaded with fake sites and the company doesn’t do much to stop this fraud.)
The Magento dev community is strong and there is a lot of support online for newbies like me who have questions.

Cons

The enterprise version is insanely expensive. Not only do you pay a monthly fee, but the modules themselves cost double to three times more money than their community edition counterparts.
The enterprise version doesn’t give flexibility of hosting providers and support only goes so far until we have to hire private devs for custom work.
With both enterprise and community versions, Unless someone is well-versed in PHP, you’ll be forking out money for developers.

Alternatives Considered

WooCommerce and Shopify

Reasons for Choosing Adobe Commerce

Shopify support was absolutely terrible and literally left me in tears by how I was treated by the support agent, who refused to hand me off to someone else. The only way to get the site to function as I needed it to was to throw thousands of dollars every month at various subscription based modules. They really nickel and dime their clients. Thankfully, Many of the features I need it came automatically with Magento community edition.

Switched From

Shopify

Reasons for Switching to Adobe Commerce

Magento has far more functions, features and options out of the box than anything else. The database is robust and the system has been around long enough to know it’s not going to close shop any time soon.
Showing 5 reviews of 582 Read all reviews

Adobe Commerce FAQs

Below are some frequently asked questions for Adobe Commerce.

Adobe Commerce offers the following pricing plans:

  • Free Trial: Available

Please contact Adobe Commerce directly for pricing information.

Adobe Commerce has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

Adobe Commerce supports the following languages:

English, French, German, Portuguese, Spanish

Adobe Commerce supports the following devices:

Android (Mobile), iPhone (Mobile), iPad (Mobile)

Adobe Commerce integrates with the following applications:

2Checkout, AWeber, ActiveCampaign, ActiveTrail, AdRoll, Adyen, Akeneo Product Cloud, Algolia, Antavo, Apruve, Asana, AskNicely, Avalara, BluePay, Bluestone PIM, Braintree, Bronto Marketing Platform, Campaign Monitor, Carts Guru, Cin7 Omni, Cloudflare, Cloudinary, Convertize, Cyfe, DataFeedWatch, Databox, Delivra, Dotdigital, Drip, Easyship, Extensiv Order Manager, Feefo, Fresh Relevance, GetSwift, Gmail, GoTo Training, Google Drive, HelpCrunch, HipChat, Infoplus, JivoChat, Kayako, Keap, LiveAgent, LiveChat, LiveHelp, Mad Mimi, Mailchimp, MailerLite, Mailigen, Mautic, Megaventory, MessageBird, Moosend, Nextopia, Nosto, Olark, Onfleet, OroCRM, Parseur, PayPal, Pixlee TurnTo, Post Affiliate Pro, PowerReviews, Prisync, Privy, Pulse Commerce, Quickbooks Online, REES46, REVE Chat, Re:amaze, Refersion, Rejoiner, Remarkety, Retargeting, Robly, Route4Me, SALESmanago Marketing Automation, SKU IQ, Sailthru, Sellbrite, SendGrid, Sendinblue, ShipStation, ShippingEasy, Shipwire, Siteimprove, SkuVault, Slack, Stackla, Stamps.com, Starshipit, Stitch Labs, Stripe, Sumo, SwiftERM, Talkable, TargetBay, TaxJar, Tealium Customer Data Hub, Trello, TriggMine, Typeform, VerticalResponse, Voucherify, Webgility, Wigzo, Wisepops, Woopra, WordPress, Wufoo, Yotpo, Zapier, Zoho Books, Zoho CRM, iAdvize, iZooto, rapidmail, signNow

Adobe Commerce offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat

Related categories

See all software categories found for Adobe Commerce.