Oracle Data Management Platform

3.8 (4)
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Data management platform for marketing

About Oracle Data Management Platform

Oracle BlueKai is a cloud-based big data platform which enables marketing organizations to personalize online, offline, and mobile marketing campaigns with richer and more actionable information about targeted audiences.


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Oracle Data Management Platform

3.8 (4)
VS.
Highly reviewed

Starting Price

No pricing found
US$25,000.00
year

Pricing Options

Free version
Free trial
Free version
Free trial

Features

5
438

Integrations

No integrations found
38

Ease of Use

3.7 (4)
4.3 (8)

Value for Money

3.0 (4)
4.5 (8)

Customer Service

3.0 (4)
4.7 (8)
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Reviews

Overall rating

3.8 /5
(4)
Value for Money
3/5
Features
4/5
Ease of Use
3.7/5
Customer Support
3/5

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Showing 4 reviews of 4
Devendra
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Used Monthly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

"Streamline Your Data Management with Oracle's Robust and Reliable Platform"

Reviewed on 2023/03/16

I have found the overall experience to be positive. The platform provides a wide range of tools and...

I have found the overall experience to be positive. The platform provides a wide range of tools and features for managing complex data environments, and I have found it to be particularly useful for integrating data from disparate sources and managing data workflows and transformations.One of the key business problems that I have been able to solve with the Oracle Data Management Platform is data governance and compliance. The platform provides robust tools for managing data quality, security, and compliance, which has helped to streamline our compliance processes and ensure that we are meeting all regulatory requirements.Another benefit that I have realized from using Oracle Data Management Platform is improved data analytics capabilities. The platform provides a wide range of tools for data exploration and analysis, which has helped to identify key insights and trends in our data.Overall, I have found the Oracle Data Management Platform to be a valuable tool for managing complex data environments and gaining insights from my data. While there are some areas for improvement, I believe that the robust feature set and extensive support resources make it a worthwhile investment for any organization looking to manage its data more effectively.

Pros

I find the product to be a powerful tool for managing complex data environments. One of the features I find most impactful is the Data Integration feature, which enables me to integrate data from disparate sources and manage data workflows and transformations.Another feature that I find highly valuable is the Data Governance feature, which provides robust tools for managing data quality, security, and compliance. The Data Analysis Tools feature is also highly impactful, providing a wide range of tools for data exploration and analysis.While the Oracle Data Management Platform is a powerful tool, it can be somewhat complex and requires some technical expertise to use effectively. However, the platform provides a user-friendly interface and offers extensive documentation and support resources to help users get up to speed quickly.Overall, I have found the Oracle Data Management Platform to be a valuable tool for managing complex data environments and gaining insights from my data. While there is a learning curve to using the product effectively, the robust feature set and extensive support resources make it a worthwhile investment for any organization looking to manage its data more effectively.

Cons

There are a few aspects of the product that I found less than ideal. One of the main areas that could be improved is the pricing structure, which can be complex and may make the product less accessible for smaller organizations with limited budgets.Another area that I found challenging was the initial setup and configuration of the platform. While Oracle provides extensive documentation and support resources, the process of setting up the platform and integrating it with existing business processes can be complex and time-consuming.Finally, while the platform is highly customizable, this can also be a double-edged sword. In some cases, the complexity of the product and the extensive customization options can make it difficult to navigate and use effectively.Overall, while there are some areas for improvement, I still believe that the Oracle Data Management Platform is a powerful tool for managing complex data environments. With its robust feature set and extensive support resources, it is a worthwhile investment for any organization looking to manage its data more effectively.

Hehsan
Overall rating
  • Industry: Apparel & Fashion
  • Company size: 10,000+ Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

Oracle

Reviewed on 2021/01/18

Over all it’s a good cloud system where data is accessible

Over all it’s a good cloud system where data is accessible

Pros

The accessibility of data any time from anywhere in the world

Cons

When traveling need to have a roaming connection as the password security will be verified to the phone number

Verified Reviewer
Overall rating
  • Industry: Computer Software
  • Company size: 11–50 Employees
  • Used Monthly for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 6.0 /10

consumer genomics data

Reviewed on 2018/05/01

Used it for creating user personas and segments

Used it for creating user personas and segments

Pros

One of the largest consumer data platforms, have used this for driving ad targeting on mass marketing campaigns. The product has a huge tranche of data but the accuracy needs to be improved. Is very easily integrated to existing marketing automation solutions to run targeting.

Cons

Does not compare effective when seem from a prospect of google adwords genomics and segmentation. Can be made more easily available for setup and usage.

Rajendra
Overall rating
  • Industry: Information Technology & Services
  • Company size: 11–50 Employees
  • Review Source

Overall rating

Reviewed on 2018/11/08

Oracle Data Management Platform FAQs

Below are some frequently asked questions for Oracle Data Management Platform.

Oracle Data Management Platform offers the following pricing plans:

  • Free Trial: Not Available

Contact Oracle for pricing information.

Oracle Data Management Platform has the following typical customers:

2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000

Oracle Data Management Platform supports the following languages:

English

Oracle Data Management Platform supports the following devices:

We do not have any information about what integrations Oracle Data Management Platform has

Oracle Data Management Platform offers the following support options:

Email/Help Desk, FAQs/Forum

Related categories

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