Sailthru by Marigold
About Sailthru by Marigold
Marigold Engage by Sailthru offers a marketing automation and multi-channel personalization solution for growing businesses. The software provides a life-time view of all customer data, including behavioral data, purchase data and consumer interest data. Marigold Engage by Sailthru captures both implicit and explicit data from across all channels and touchpoints to build complete, 360-degree customer profiles.
The in-depth customer data provided by Marigold Engage by Sailthru is turned into actionable insights by providing unique, 1:1 personalized content and product recommendations. These can be delivered across channels, both online and offline, including mobile and social. The results of delivering this personalized content, recommendations and offers is then analyzed and turned into real-time reports presented through the Marigold Engage by Sailthru real-time dashboard. The Marigold Engage by Sailthru Smart Data reporting and analytics tool provides real-time as well as long-term marketing and customer data and insights.
Key benefits of Sailthru by Marigold
Marigold Engage by Sailthru Smart Data: This is our business intelligence solution that provides actionable, proprietary consumer insights.
360-degree Consumer View: Marigold Engage by Sailthru utilizes cross-channel data to consolidate user behavior, consumer interest, purchase data and any other key metrics you define to build a lifetime view of each of your customers.
Personalized Customer Experience: Marigold Engage by Sailthru uses customer data to build 1:1 personalization based on limitless variables and complete interest graphs. Offer individual recommendations, offers and content to each of your customers.
Multi-channel Content: Use Marigold Engage by Sailthru's Android and iOS mobile SDKs to deliver personalized push notifications and SMS. Serve targeted offers, in-feed sign up forms and specific content to social audiences. Personalize and automate email campaigns.
Account Management: Marigold Engage by Sailthru provides an integration consultant, project manager, implementation engineer and creative services designer, as well as 24/7 support, training programs and individual courses, an expert analytics team and creative services team for ongoing advice.
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- Industry: Automotive
- Company size: 10,000+ Employees
- Used Daily for 2+ years
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- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Our company uses Sailthru to create information on the effectiveness of ads in our e-newsletter...
Reviewed on 2021/12/28
Sailthru gives the most information of any solution I have tried before. It enables us to tailor...
Sailthru gives the most information of any solution I have tried before. It enables us to tailor analyses to the individual customer and the data the customer wants. Sailthru enables us to produce statistics from numerous accounts, so it can be used for all parts of our organization.
Pros
We were capable to fulfil the majority of our objectives as a full mailing platform even without requirement for extra IT or product design personnel. It enables us to provide precise and thorough information to our clients, allowing them to make smart judgments about which publications and days of every week work greatest for business. Sailthru is incredibly useful to our team because we conduct a lot of reviewing.
Cons
Sailthru is ideal for anybody who need thorough and accurate reports to clients or teammates. Nonetheless, it is less suited when seeking for engagements and interactions, because we generally have to utilize OpenX to get such data.
- Industry: Media Production
- Company size: 11–50 Employees
- Used Daily for 1+ year
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- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
ESP for scaled newsletter sends
Reviewed on 2023/08/09
Pros
Analytics is more or less understandable
Cons
Customer support, sophisticated coding is not guided / supervised. There are no automated reports
Alternatives Considered
MailchimpReasons for Switching to Sailthru by Marigold
It is a scaled solution popular among publishers- Company size: 51–200 Employees
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Review Source
Overall rating
Unsatisfied with reliability of product & customer service
Reviewed on 2014/12/05
The feature set seems (and is) very good - split-testing transactional emails; very intuitive email...
The feature set seems (and is) very good - split-testing transactional emails; very intuitive email nudge systems; personalized send time; etc. We have experienced almost constant problems with the reliability and bugginess of the product: uploads and downloads get stuck often, reports don't run correctly often, we had (single) incidents where code in subject lines wasn't resolved correctly and even twice that we weren't able to send campaigns for 2-3 days. That's an absolute deal-breaker in my opinion for an email marketing tool, paired with the fact that they are not seeing that as a problem and are not willing to work with you on considerations for their fall outs. It takes their support/sales staff at times week to get back to you.
- Industry: Food Production
- Company size: 11–50 Employees
- Used Weekly for 6-12 months
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- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 6.0 /10
Excellent platform for email marketing with advance automation and analytics
Reviewed on 2021/09/27
Pros
Sailthru is an excellent platform for email marketing and automation with advance analytics feature. We can build email templates using drag and drop feature. Sailthru supports dynamic email content. The user intefaceis great
Cons
*customer support take more time then usual to solve issues
*Limited condition available for list segmentation
*Email templates builder is poor
- Industry: Telecommunications
- Company size: 201–500 Employees
- Used Daily for 1+ year
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- Value for Money
- Ease of Use
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- Likelihood to recommend 8.0 /10
Not Bad made job easier!
Reviewed on 2019/03/31
Pros
I loved being able to build have everything together and use it simultaneously. I was able to keep track of my customers so much easier.
Cons
It seem to slow down my system. It was boggy
Sailthru by Marigold FAQs
Below are some frequently asked questions for Sailthru by Marigold.Q. What type of pricing plans does Sailthru by Marigold offer?
Sailthru by Marigold offers the following pricing plans:
- Free Trial: Not Available
Individual pricing plans are provided on request.
Q. Who are the typical users of Sailthru by Marigold?
Sailthru by Marigold has the following typical customers:
2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Sailthru by Marigold support?
Sailthru by Marigold supports the following languages:
English
Q. Does Sailthru by Marigold support mobile devices?
Sailthru by Marigold supports the following devices:
Q. What other apps does Sailthru by Marigold integrate with?
We do not have any information about what integrations Sailthru by Marigold has
Q. What level of support does Sailthru by Marigold offer?
Sailthru by Marigold offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support
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