About Sailthru

Sailthru offers a marketing automation and multi-channel personalization solution for growing businesses. The software provides a life-time view of all customer data, including behavioral data, purchase data and consumer interest data. Sailthru captures both implicit and explicit data from across all channels and touchpoints to build complete, 360-degree customer profiles.

The in-depth customer data provided by Sailthru is turned into actionable insights by providing unique, 1:1 personalized content and product recommendations. These can be delivered across channels, both online and offline, including mobile and social. The results of delivering this personalized content, recommendations and offers is then analyzed and turned into real-time reports presented through the Sailthru real-time dashboard. The Sailthru Smart Data™ reporting and analytics tool provides real-time as well as long-term marketing and customer data and insights.

Key benefits of Sailthru

  • Sailthru Smart Data™ : This is Sailthru's business intelligence solution that provides actionable, proprietary consumer insights.

  • 360-degree Consumer View: Sailthru utilizes cross-channel data to consolidate user behavior, consumer interest, purchase data and any other key metrics you define to build a lifetime view of each of your customers.

  • Personalized Customer Experience: Sailthru uses customer data to build 1:1 personalization based on limitless variables and complete interest graphs. Offer individual recommendations, offers and content to each of your customers.

  • Multi-channel Content: Use Sailthru's Android and iOS mobile SDKs to deliver personlized push notifications and SMS. Serve targeted offers, in-feed sign up forms and specific content to social audiences. Personalize and automate email campiagns.

  • Account Management: Sailthru provides an integration consultant, project manager, implementation engineer and creative services designer, as well as 24/7 support, training programs and individual courses, an expert analytics team and creative services team for ongoing advice.

  • Devices

    Business size

    S M L

    Markets

    United States, Canada, United Kingdom, Australia

    Supported Languages

    English

    Images

    List Performance Reports in Sailthru
    Transactional Analytics Report in Sailthru
    Campaign data segmented by engagement level - Campaign report in Sailthru
    Sailthru campaign summary page
    Custom query builder in Sailthru
    Automating campaigns and building lists in Sailthru
    Setting email preferences in Sailthru
    Sailthru's Transactional Email Report - Delivery Rates
    Building reports in Sailthru
    Finding a user in Sailthru
    View 11 more
    Sailthru screenshot: List Performance Reports in Sailthru Sailthru screenshot: Transactional Analytics Report in Sailthru Sailthru screenshot: Campaign data segmented by engagement level - Campaign report in Sailthru Sailthru screenshot: Sailthru campaign summary page Sailthru screenshot: Custom query builder in Sailthru Sailthru screenshot: Automating campaigns and building lists in Sailthru Sailthru screenshot: Setting email preferences in Sailthru Sailthru screenshot: Sailthru's Transactional Email Report - Delivery Rates Sailthru screenshot: Building reports in Sailthru Sailthru screenshot: Finding a user in Sailthru

    Features

    Total features of Sailthru: 3

    • Accounting Management
    • Business Intelligence
    • Projections

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    Reviews

    Overall rating

    3,8 /5
    (8)
    Value for Money
    3,6/5
    Features
    4,2/5
    Ease of Use
    3,9/5
    Customer Support
    3,4/5

    Already have Sailthru?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 8
    Verified Reviewer
    Overall rating
    • Industry: Media Production
    • Company size: 11-50 Employees
    • Used Weekly for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    A very important tool for a newsletter-focused company

    Reviewed on 2017/12/07

    Pros

    This software lets our company run all of its newsletters for our various properties, and is extremely flexible in separating out our lists. It's also been helpful for maximizing our send rates and minimizing deliverability issues with the email services providers. Their customer service knows what they're doing, and they often run webinars to help further optimize and use their many features.

    Cons

    The double verification to sign in can be a bit annoying. I'm also not sure if the clicks data from the heatmap is 100% accurate some of the time.

    Mel W.
    Overall rating
    • Industry: Telecommunications
    • Company size: 201-500 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Not Bad made job easier!

    Reviewed on 2019/03/31

    Pros

    I loved being able to build have everything together and use it simultaneously. I was able to keep track of my customers so much easier.

    Cons

    It seem to slow down my system. It was boggy

    Tobias W.
    Overall rating
    • Company size: 51-200 Employees
    • Review Source

    Overall rating

    Unsatisfied with reliability of product & customer service

    Reviewed on 2014/12/05

    The feature set seems (and is) very good - split-testing transactional emails; very intuitive email...

    The feature set seems (and is) very good - split-testing transactional emails; very intuitive email nudge systems; personalized send time; etc. We have experienced almost constant problems with the reliability and bugginess of the product: uploads and downloads get stuck often, reports don't run correctly often, we had (single) incidents where code in subject lines wasn't resolved correctly and even twice that we weren't able to send campaigns for 2-3 days. That's an absolute deal-breaker in my opinion for an email marketing tool, paired with the fact that they are not seeing that as a problem and are not willing to work with you on considerations for their fall outs. It takes their support/sales staff at times week to get back to you.

    Brenda M.
    Overall rating
    • Industry: Cosmetics
    • Company size: 1 001-5 000 Employees
    • Used Weekly for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    Great platform but needs improvement in customer service

    Reviewed on 2018/11/20

    Pros

    Ease of use, constant updates, a lot of training and webinars available

    Cons

    Not enough personalization, reps need better customer service Skills

    Verified Reviewer
    Overall rating
    • Industry: Insurance
    • Company size: 51-200 Employees
    • Used Weekly for 1-5 months
    • Review Source

    Overall rating

    • Ease of Use
    • Customer Support
    • Likelihood to recommend 7.0 /10

    Good platform, but customer service needs to improve

    Reviewed on 2019/11/26

    Overall happy with the product itself but as mentioned, customer service is bad.

    Overall happy with the product itself but as mentioned, customer service is bad.

    Pros

    The interface is the best feature as it is very simple and doesn't take long getting to grips with it. The analytics available are very good too.

    Cons

    Customer service is quite poor. If they improved this side of the business they would have a great product on their hands. Unfortunately this side of things lets them down in a big way.

    Showing 5 reviews of 8 Read all reviews

    Sailthru FAQs

    Below are some frequently asked questions for Sailthru.

    Sailthru offers the following pricing plans:

    • Pricing model: Subscription
    • Free Trial: Not Available

    Individual pricing plans are provided on request.

    Sailthru offers the following features:

    • Account management and success team support
    • Actionable marketing insights
    • Activation audits and lifetime value assessments
    • Advanced analytics and marketing strategy support
    • Android and iOS mobile SDKs
    • Branded email templates and subscription centers
    • Capture implicit and explicit data
    • Complete 1:1 personalization
    • Consumer interest data
    • Customer purchase data
    • Email marketing campiagns
    • In-feed sign up forms
    • Individual device reporting
    • Lifetime view of customer data
    • Long-term and real-time data analysis
    • Multi-channel, online and offline personlization
    • REST API technology
    • Real-time product and content recemmendations
    • Targeted social offers
    • Use behavioral data

    Sailthru has the following typical customers:

    Small Business, Large Enterprises, Mid Size Business

    Sailthru supports the following languages:

    English

    We do not have any information about what devices Sailthru supports

    Sailthru integrates with the following applications:

    Antavo, Branch, Digioh, Fivetran, Justuno, LeadsBridge, LoginRadius, Magento Commerce, Phrasee, Zendesk

    Sailthru offers the following support options:

    Knowledge Base, Online Support, Phone Support, Video Tutorials

    Related categories

    See all software categories found for Sailthru.