Gravity Forms

4.6 (81)
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Create advanced forms for WordPress websites

About Gravity Forms

Build and publish your WordPress forms in just minutes.Just quick and easy form-building. Select your fields, configure your options and easily embed forms on your WordPress powered site using the built-in tools. Make long forms easier to use by breaking them up into multiple pages, complete with progress bar. Configure your form to show or hide fields, sections, pages or even the submit button based on user selections.


Key benefits of Gravity Forms

  • Build and publish WordPress forms in just minutes.

  • Select fields, configure options and easily embed forms onto a WordPress-powered site using the built-in tools.

  • Gravity Forms allows users to integrate with a variety of third party services such as PayPal and provides for even deeper integration with WordPress through their collection of optional Add-Ons.

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    Not sure about Gravity Forms? Compare with a popular alternative

    Gravity Forms

    4.6 (81)
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    Starting Price

    US$59.00
    year
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    month

    Pricing Options

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    Integrations

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    Ease of Use

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    Value for Money

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    Customer Service

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    Reviews

    Overall rating

    4.6 /5
    (81)
    Value for Money
    4.3/5
    Features
    4.6/5
    Ease of Use
    4.4/5
    Customer Support
    4.3/5

    Already have Gravity Forms?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Showing 5 reviews of 81
    Bobby
    Bobby
    Overall rating
    • Industry: Food & Beverages
    • Company size: 51–200 Employees
    • Used Daily for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    The one and only form you'll ever need

    Reviewed on 2022/04/08

    Onboarding, Project Management, Employee Debriefs, Payment Processing, and automation of processes...

    Onboarding, Project Management, Employee Debriefs, Payment Processing, and automation of processes are all examples of how Gravity Forms is assisting us in our day to day operations, allowing us to be more efficient and lean.

    Pros

    Gravity Forms is the standard when it comes to creating forms for your website. We use it for Onboarding, Project Management, Employee Debriefs, Payment Processing, and automation of processes. Their conditional logic is unmatched in the form world.

    Cons

    Sometimes you have to add an additional plugin for a certain feature that isn't a Gravity Forms plugin, which can cost additional money. It's a little frustrating but I also understand. It allows a ton of additional features since developers can add to the myriad of features.

    Derek
    Overall rating
    • Industry: Marketing & Advertising
    • Company size: Self Employed
    • Used Weekly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 10.0 /10

    Quite Possibly The Best Form Solution For WordPress

    Reviewed on 2021/02/17

    The ease of solving a variety of different client needs, especially on the topic of collecting...

    The ease of solving a variety of different client needs, especially on the topic of collecting payments. Setting up e-commerce solutions can take a lot of time, which can be a burden if a client just needs to sell access to a downloadable brochure or collect deposits on a workshop. With nothing more than the PayPal email address, I can set my clients up to collect payment in a matter of minutes.

    I also LOVE the fact that all submitted entries are stored in the database. Some contact form plugins don't store the data after sending the email, and anyone who has setup forms in WordPress knows of the deliverability issues that can arise with submission notifications. Since Gravity Forms stores the entries, I don't have to worry about lost entries. My clients know that if an important submission doesn't reach their inbox for some reason, they can always login to the site and find that submission.

    Pros

    I am constantly amazed the versatility of Gravity Forms. Sure, you can use it to create simple contact forms, but it can do so, so, SO much more than that. Want to create polls or surveys? Sure, that's child's play. Want to collect email addresses and dump them into your favorite email marketing Saas? Tons of software connections are baked-in to Gravity Forms (depending on your license level). Want your forms to stand out as something more than just a boring form? Yeah, go ahead and style the heck out of them using CSS. I've used Gravity Forms in place of e-commerce solutions (like WooCommerce) for simpler product/payment transactions.

    But wait, there's more. You can register users to your site (or register users for aspects of your site, like LearnDash courses); you can take payments on forms through PayPal, Stripe, Square, Authorize.net (and a few others); you can easily create COVID screening questionnaires (that's proven useful!); you can automatically dump your collected data into a variety of CRMs (Zoho, Agile, Capsule, probably others I have no experience with). And if all else fails, just connect Gravity Forms with Zapier where you can probably do whatever you want or need.

    Cons

    On the rare occasions I need support from their team, I wish there was a faster solution than email. Other than that, I haven't had any issues. Even the one time I had a project that was above my capabilities, Gravity Forms directed me to Codeable where I was able to find a developer to assist in the project.

    Alternatives Considered

    Ninja Forms

    Reasons for Switching to Gravity Forms

    The comprehensive set of features within Gravity Forms keeps me coming back. Being able to easily create both simple and complex forms, and integrate with a variety of 3rd party services makes Gravity Forms extremely versatile.
    Erik
    Erik
    Overall rating
    • Industry: Nonprofit Organization Management
    • Company size: 2–10 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 0.0 /10

    Complicated and not at all intuitive

    Reviewed on 2022/05/27

    We used Gravity for surveys, questionnaires, and event registrationsapier

    We used Gravity for surveys, questionnaires, and event registrationsapier

    Pros

    I didn't really like much about Gravity Forms. I suppose having it in one place in the Wordpress installation could be considered a benefit.

    Cons

    Cramped workspace, unintuitive controls, wonky features. There are so many better tools out there. We realized that we do NOT need to have our forms integrated into the tiny Wordpress panel, so we moved away from Gravity as soon as our subscription was up.

    Yaco
    Yaco
    Overall rating
    • Industry: Design
    • Company size: 2–10 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Likelihood to recommend 9.0 /10

    The most robust form solution on wordpress

    Reviewed on 2021/11/30

    We have used Gravityforms in several projects that needed integration with CRMs and webhooks, and...

    We have used Gravityforms in several projects that needed integration with CRMs and webhooks, and it was a blast!

    Pros

    Gravityforms helps you integrate forms into wordpress in the most complete way

    Cons

    Forms without custom css can look bad. The default customizer is not enough.

    Alternatives Considered

    Google Forms, Zoho Forms and Typeform

    Reasons for Choosing Gravity Forms

    We needed to have a better integration with the Wordpress ecosystem

    Switched From

    Google Forms, Zoho Forms and Typeform

    Reasons for Switching to Gravity Forms

    GravityForms offered us a complete solution inside wordpress, and the price was better because you could have a lifetime deal.
    Verified Reviewer
    Overall rating
    • Industry: Legal Services
    • Company size: 2–10 Employees
    • Used Monthly for 2+ years
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 5.0 /10

    Pretty good for Wordpress, but requires way too many add-ons

    Reviewed on 2022/11/08

    Works as advertised for basic functions, but it requires too many add-ons. The development of this...

    Works as advertised for basic functions, but it requires too many add-ons. The development of this software also seems very slow compared to competitors that are adding new features all the time.

    Pros

    Works well with Wordpress. It is very flexible if you are willing to pay more for add-ons. The best forms plugin for Wordpress that is available in terms of pricing and features.

    Cons

    I hate that you have to purchase a number of additional add-ons in order to make the product do what is required. The add-ons are mostly created by 3rd parties, not all of whom are easy to judge in terms of credibility, safety and reliability. The features included in the main product (without add-ons) is weak compared to non-Wordpress focused competitors.

    Alternatives Considered

    Google Forms and Jotform

    Reasons for Choosing Gravity Forms

    Needed something with better conditional logic and customization options.

    Switched From

    Google Forms

    Reasons for Switching to Gravity Forms

    Seemed to be the best native builder for Wordpress.
    Showing 5 reviews of 81 Read all reviews

    Gravity Forms FAQs

    Below are some frequently asked questions for Gravity Forms.

    Gravity Forms offers the following pricing plans:

    • Starting from: US$59.00/year
    • Pricing model: Subscription
    • Free Trial: Not Available

    Basic License: $59 per year * Elite License: $259 per year * Pro License: $159 per year * * Gravity Forms updates and support are provided only for the duration of an active Gravity Forms subscription. Renews Annually. Cancel Anytime.

    Gravity Forms has the following typical customers:

    Self Employed, 2–10, 11–50, 51–200

    Gravity Forms supports the following languages:

    English

    Gravity Forms supports the following devices:

    Gravity Forms integrates with the following applications:

    Campaign Monitor by Marigold, Emma by Marigold, FreshBooks, Help Scout, Highrise, Mailchimp, PayPal, Slack, Stripe, Trello, Twilio, Zapier, authorize.net

    Gravity Forms offers the following support options:

    Email/Help Desk, FAQs/Forum, Knowledge Base

    Related categories

    See all software categories found for Gravity Forms.