Monetate

Website Optimization, Email, Display Advertising Solution

About Monetate

Monetate generates billions of dollars of new revenue for businesses, helping them grow 39% faster than the industry average. How does this happen? By helping you understand your customers’ situations, behaviors, and preferences and act on those insights with in-the-moment, relevant experiences targeted to the right customer at the right time.

A winning customer experience is relevant, memorable, and seamless across screens and channels. The Monetate Acceleration Cloud connects two crucial elements that have always been treated separately within organizations: knowledge about the customer and marketing actions to deliver a better experience.

Monetate delivers win-win experiences by connecting two crucial elements that have always been separate—customer knowledge and marketing action—on every screen, in any channel, and at all key phases of the relationship.
Interact with your customers through winning website experiences that take place in the moment and across every page.

Interact
Interact with your customers through winning experiences that take place on any screen and across every page of your website.

Engage
Engage your customers with relevant, valuable email that deepens your relationships with them and builds lifetime value.

Reach
Discover and attract the customers you love, and convert lost visitors, with intelligent display and retargeting campaigns.

Key benefits of Monetate

Know Your Customers Better
Social media and the proliferation of web-enabled devices have empowered the "Online Everywhere" customer. In this 21st century Age of the Customer, marketers must personalize every experience and deliver value across every customer touchpoint. It all starts with having a deep understanding of your customer.

Increase Engagement
To win customers' loyalty, marketers must focus on long-term relationships, not on transactions that take place in the moment. Engage visitors in ways that add value throughout the entire customer lifecycle, and across devices, channels, and touchpoints.

Demonstrate Success
Now, more than ever, marketers must turn marketing value into customer value and demonstrate success with each investment. Exceed customer expectations in relevant, quantifiable ways and prove results with deep insight into what works (and what doesn't) for each one.

Seamless
A single system that collects, organizes, and analyzes data—and then acts on it.

Instantaneous
Real-time insights require real-time responses. Measured in milliseconds.

Consistent
It's about the person, not the channel. Deliver consistent customer experiences across every touchpoint.

Relevant
Take action that is informed by deep knowledge of every customer.

Devices

Business size

S M L

Images

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Features

Total features of Monetate: 2

  • Conversion Rate Optimization
  • Customer Segmentation

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Reviews

Overall rating

4,2 /5
(6)
Value for Money
3,5/5
Features
4,4/5
Ease of Use
3,8/5
Customer Support
4,4/5

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Showing 5 reviews of 6
Irina D.
Overall rating
  • Industry: Apparel & Fashion
  • Company size: 51-200 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Efficient platform to build your marketing campaign

Reviewed on 2019/11/11

I worked with montage while being a web content management specialist at a large retail company. We...

I worked with montage while being a web content management specialist at a large retail company. We used it to add promotional banners and product labels reflecting promos, and we also performed A?B testing of our banners. I liked working with the tools especially when being results of the campaign and figuring out what approach to promotion was more effective.

Pros

Monetate allows to efficiently add and track marketing elements to your site's pages thus to see how effective your campaign is. You can create and add custom content to the pages with promo details, specify audience, perform A/B testing, and see how the campaign performs all in the same place.

Cons

Creating proper queries to specify the exact pages where the promos should appear may be a bit challenging.

Verified Reviewer
Overall rating
  • Industry: Retail
  • Company size: 501-1 000 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Dynamic Personalization and A/B Testing

Reviewed on 2017/11/14

Easy, flexible, powerful dynamic personalization engine. Is responsive, accurate and has made...

Easy, flexible, powerful dynamic personalization engine. Is responsive, accurate and has made creating targeted marketing campaigns so easy!

Pros

Very easy to set up, very easy to use. The integration was simple and straightforward. And the insight and power that you gain is incredible. The targeting is so easy and has the ability to execute very complex experiences. Very easily to bring in 3rd party data to personalize.

Cons

With a lot of experiences in action, it can be tough to manage and isolate experiences. Reporting is complex, but gives us the insight we need.

Verified Reviewer
Overall rating
  • Company size: 51-200 Employees
  • Used Daily for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support

Excellent features and support, but need to be a very large organization to see ROI

Reviewed on 2018/01/17

Pros

The features to customize messaging and personalize a user's experience are endless. They are fun to use, and you can learn some neat things from them about your audience, how to message to them, and what they tend to respond to (just not neat enough in my opinion). The support is absolutely fantastic. If you're a very large organization, I can see the tool providing value though.

Cons

The features, such as weather triggered ads, messaging to certain customer segments, and the ability to alter appearance of a website based upon the location of the user's IP, are all awesome in theory. However, in order to truly take advantage of the tool, you need to be a very large organization in my opinion to see ROI. You need statistically significant samples to make potentially major changes in strategy. This would be ideal for retail, such as a clothing company or maybe even a travel company. Your website will need to see a ton of traffic. Then, once a change is implemented how long will this perhaps slight upgrade break even or contribute significantly from an economic standpoint? I bring this up due to the high price tag of the platform. Not a good choice unless a form of company as noted above. Platform is also not easy to use, a large learning curve comes with it.

Mujde E.
Overall rating
  • Industry: Logistics & Supply Chain
  • Company size: 1 001-5 000 Employees
  • Used Weekly for 1+ year
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 8.0 /10

Versatile and strong customization engine

Reviewed on 2019/08/18

Pros

Setting up is very simple, and also very simple to use. The integration was straightforward and easy. The knowledge and insight you obtain is amazing. It's very easy to personalize third party information. It has a versatile and strong customization engine. It made very easy for us to create targeted marketing campaigns.

Cons

Reporting option can be very complex to set up

Verified Reviewer
Overall rating
  • Industry: Building Materials
  • Company size: 501-1 000 Employees
  • Used Other for Free Trial
  • Review Source

Overall rating

  • Ease of Use
  • Likelihood to recommend 6.0 /10

Optimization testing

Reviewed on 2019/07/18

Pros

A/B or multivariate test are east to set up and run. Easy to change variables and run tests.

Cons

Not the simplest program to get set up and implemented, improvements on consulting should be made. Costly software.

Showing 5 reviews of 6 Read all reviews

Monetate FAQs

Below are some frequently asked questions for Monetate.

We do not have any information about Monetate features

Monetate has the following typical customers:

201-500, 501-1 000, 1 001+

We do not have any information about what languages Monetate supports

Monetate supports the following devices:

iPhone (Mobile), iPad (Mobile)

We do not have any information about what integrations Monetate has

Monetate offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support

Related categories

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