About Semrush

Semrush is a leading online visibility management software-as-a-service platform.
With over 55 products, tools and add-ons across online visibility management, including tools for search, content, social media and market research, data for more than 142 countries, seamless integration with Google and task management platforms, Semrush is a critical solution for all companies who are serious about online presence.

Semrush in numbers:

- Over 800 million unique domains monitored for 142 geo databases
- Over 43 trillion backlinks
- 21 billion keywords
- Over 10 million users who have tried Semrush


Key benefits of Semrush

SEE YOUR COMPETITORS’ ORGANIC POSITIONS

SEMrush tracks an immense amount of organic data in Google and Bing SERPs. You can therefore see where your competitors are ranking in the top 20 Google and Bing results for the top 106+ million organic keywords.

STUDY YOUR COMPETITORS’ ADS TEXTS

You can easily review your competitors’ ad data via SEMrush by using our detailed and pin-point accurate ad data. We track ads through Google and Bing with a wide variety of metrics and datasets including CPC, competition score, positions, traffic, ad text, and much more.

FIND GOOD LONG-TAIL KEYWORDS

We have no qualms in stating that we’re proud to be renowned in the realm of highly accurate, abundant, and relevant keyword data. We track the top 106 million keywords by volume in a number of different databases for both local and international versions of Google and Bing.

COMPARE VARIOUS SEO METRICS

Viewing and interpreting something in a visual sense can often reveal informative trends that merely assessing direct numbers never could. We know this extremely well at SEMrush, and this is precisely why we’ve spent a great deal of time perfecting our charting functionality. SEMrush charts allow you to plot numerous metrics on various types of charts.


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Not sure about Semrush? Compare with a popular alternative

Semrush

4,7 (2 196)
VS.

Starting Price

US$129,95
month
US$79,99
month

Pricing Options

Free version
Free trial
Free version
Free trial

Features

102
15

Integrations

11
No integrations found

Ease of Use

4,3 (2 196)
4,4 (68)

Value for Money

4,3 (2 196)
4,1 (68)

Customer Service

4,4 (2 196)
4,3 (68)
Green rating bars show the winning product based on the average rating and number of reviews.

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Reviews

Overall rating

4,7 /5
(2 196)
Value for Money
4,3/5
Features
4,6/5
Ease of Use
4,3/5
Customer Support
4,4/5

Already have Semrush?

Software buyers need your help! Product reviews help the rest of us make great decisions.

Showing 5 reviews of 2 196
Brooks
Brooks
Overall rating
  • Industry: Marketing & Advertising
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Truly an all-in-one digital marketing platform

Reviewed on 2019/11/20

We use SEMRush to for SEO research, competitive analysis, content marketing, and some for PPC as...

We use SEMRush to for SEO research, competitive analysis, content marketing, and some for PPC as well. The insights are incredible, and it has changed the game for our own marketing as well as our clients'. It's all-around a great tool.

Pros

A ton, but my favorite is probably the content marketing toolset. SEMRush provides topic research, keyword research, a writing assistant, and much more. The suite of SEO tools is incredible as well: site audits, keyword research, gap analyses, backlink analytics, and keyword tracking. You are able to set up projects, receive notifications, report to clients, and more. I love SEMRush.

Cons

The only thing I don't love about SEMRush are their traffic predictions. As a smaller business, I find they're often very misleading and inaccurate. I imagine they're more accurate for larger sites. You also don't get API Access on the Guru plan – only business. I understand why, but I'd love to have access to API credits regardless my plan.

Alternatives Considered

Moz Pro

Reasons for Choosing Semrush

Though we loved Moz, SEMRush just provided a larger toolset and ultimately allowed us to save money. We at the time also switched because Moz's link database was pretty small – but they've since updated.

Switched From

Moz Pro

Reasons for Switching to Semrush

Again, for the entire suite of tools. I believe since out purchase, Ahrefs has added to their toolset as well.
Khan Md Mohaiuminul Islam
Khan Md Mohaiuminul Islam
Overall rating
  • Industry: E-Learning
  • Company size: 2–10 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

Keyword research made easy!

Reviewed on 2022/09/10

For my blog i was hesitating with keywords, when i input some ideas, it provides a tons of related...

For my blog i was hesitating with keywords, when i input some ideas, it provides a tons of related keyword and ranked website address plus what they are targeting .

After several day , i get myself in good position of planning.

I can easily find informative and commercial keyword and see the difficulties.
Even i can get full report of some competition websites, by analysis them i can easily made the roadmap for my blog.

Pros

I mainly use semruah for keyword research.
As a blogger picking best keyword is my priority.
Semrush is the top notch app for this work.
With the question keyword i can make tons of new article and provide quality articles to user.
User friendly interface and have lots of tools you can do seo for your blog.

My experiment with other tools ongoing, as soon as i get result i will share.

One thing they improve continuously, they upgrade themselves continuously.

Cons

First time when i login, it gives tons of information to me, as a beginner its hard to follow up.
Luckily they have good customer support, after discussing with them able to solve most of the major problem.

Response from Semrush

This is a fantastic review! Thanks so much for sharing how to use leverage Semrush for your digital strategies.
With over 55 tools, we understand that it is a lot to take in. We have plenty of resources to help make our platform more digestible—we're happy you've found your way around Semrush! :)

Tom
Overall rating
  • Industry: Internet
  • Company size: 11–50 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 0.0 /10

After 4 years being a customer this company rips me off

Reviewed on 2020/11/11

I feel ripped off by Semrush. We are customers already for 4 years. We always have enough with one...

I feel ripped off by Semrush. We are customers already for 4 years. We always have enough with one user. Now, we have been loggin in, by accident, from a few different locations. This is because of remote working due to corona and it was unclear in the team who was responsible for Semrush. Now is our account suspended, which I can understand. But the only 'solution' is that I have to buy a €540 extra user. But wo do not need that! I told them this was an accident and that one user is enough for us. Which it always has been for 4 years. But we can only get our account back with paying 540€. And a refund of the unused service is also not possible. This feels like bribery. [SENSITIVE CONTENT HIDDEN] was 'helping' me, but only offering me this upsell that I do not need. It is a shame to be treated like this after being a loyal customer for 4 years. I will recommend other potential customers SeRanking. It is much cheaper, has almost the same features and they will not rip you off with unwanted upsells. Shame!

Pros

It has a lot of features, in dept analysis.

Cons

It is expensive and there are quiet a few other, much cheaper alternatives where the customer service doesn't rip you off!

Response from Semrush

Hi Tom, thank you for your review. We have investigated the situation - it seems like multiple users logged in from different locations under your account for 3 times, which triggered our security system, and we sent several warnings before your account was blocked. We kindly remind you that by default, the account only includes 1 user, adding extra seats is a paid option. As far as we know, you account was unblocked by the team after finding out that your team logged in accidentally from different locations. If you still have any questions, please email us at [email protected] and we will be happy to answer them!

Ajay kumar
Overall rating
  • Industry: Design
  • Company size: 2–10 Employees
  • Used Daily for 6-12 months
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 9.0 /10

Very Powerful SEO tool for the website ranking

Reviewed on 2023/11/20

The overall experience is very good in Semrush compare to my previous tool Ubersuggest.

The overall experience is very good in Semrush compare to my previous tool Ubersuggest.

Pros

Over all performance is very well in Semrush. is specially site audit, keyword tools are very supper and give perfect result in the Semrush.

Cons

The backlink analyzer not accurate in Semrush. try to rectify this one.

Response from Semrush

Hi Ajay, thank you for your review!
We're glad you find Semrush's Site Audit and Keyword tools helpful.
As for Backlinks tools, would you mind telling us more? You can reach out to our Support Team if you need any assistance with the tool or would like to provide feedback: https://social.semrush.com/3LiLDVa Thanks 🧡

Eric
Eric
Overall rating
  • Industry: Automotive
  • Company size: 51–200 Employees
  • Used Daily for 2+ years
  • Review Source

Overall rating

  • Value for Money
  • Ease of Use
  • Customer Support
  • Likelihood to recommend 10.0 /10

SEMrush is a must-have

Reviewed on 2022/04/27

The overall experience has been extremely helpful & positive. This has helped us launch additional...

The overall experience has been extremely helpful & positive. This has helped us launch additional products & services for our customers and deliver exceptional value.

Pros

Great access to data, the new Trends report is a nice feature. Ranking & benchmarking are great and the ability to manage all facets of the search campaigns from each project is very helpful. The resource library and certifications are great as well.

Cons

- Limited customizations of the reports (more pre-set templates/galleries would be nice & the ability to make changes to all reports in a group at once would help)
- An aggregate dashboard would be helpful (to see the performance of all locations within an organization)
- Each individual data set should be exportable into a PDF - or the ability to add a performance metric/visualization to the reports by adding it as a widget to the reporting library)

Response from Semrush

Hey Eric! Thank you for sharing your experience; we're more than happy to know that the overall experience with Semrush has been extremely helpful & positive. We want to kindly ask you to DM us via social media channels with your Semrush account email so we can put the cons you've listed to the radar of our product teams. Thanks in advance!

Showing 5 reviews of 2 196 Read all reviews

Semrush FAQs

Below are some frequently asked questions for Semrush.

Semrush offers the following pricing plans:

  • Starting from: US$129,95/month
  • Pricing model: Free Version, Subscription
  • Free Trial: Available

Pro: $129.95/month Guru: $249.95/month Business: $499.95/month

Semrush has the following typical customers:

Self Employed, 2–10, 11–50, 51–200, 201–500, 501–1 000, 1 001–5 000

Semrush supports the following languages:

Chinese, English, French, German, Italian, Japanese, Korean, Portuguese, Russian, Spanish, Turkish, Vietnamese

Semrush supports the following devices:

Semrush integrates with the following applications:

Databox, Google Ads, Google Analytics 360, Google Docs, Google Search Console, HubSpot Marketing Hub, Majestic, TapClicks, Trello, WordPress, Yext

Semrush offers the following support options:

Email/Help Desk, FAQs/Forum, Knowledge Base, Phone Support, Chat

Related categories

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