Contentful
About Contentful
The Contentful® Composable Content Platform brings the building blocks of content together to create once and reuse for any digital experience. The API-first platform integrates easily with data sources and new functionality as digital experiences and technology evolve. With built-in orchestration, a robust app ecosystem, and app framework to easily extend the platform, Contentful frees teams across the business to work together to connect, create, and extend content more efficiently. Contentful helps companies unlock the power of digital content so they can build faster and deliver at scale, making their content a strategic business asset. Nearly 30% of the Fortune 500 and thousands of companies around the world rely on Contentful to help them bring their best ideas to life. For more information, visit www.contentful.com.
Key benefits of Contentful
-Increase productivity and efficiency — our platform empowers cross-functional digital teams with tools for both business and technical subject matter experts.
-Reduce time to market and innovate faster with our decoupled architecture, agile workflows, and structured repository enabling content reuse.
-Increase ROI and extend the value of existing investments with our API first, cloud-native content platform and open source DXP components — SDKs, Apps, & design system.
-Lower unit cost with economies of scale, reusing content across teams, channels, markets, and customer journeys.
- Platform agnostic headless CMS
- GraphQL and REST APIs
- Fast delivery with global CDNs
- Images API
- Language and framework agnostic
- Extensible web interface
- CI/CD-ready
- Flexible data
- App Marketplace integrations
- App Framework for building your own
- Scheduled publishing, teams, tasks & comments
Localization with fallbacks
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- Industry: Maritime
- Company size: 11–50 Employees
- Used Daily for 6-12 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 10.0 /10
Time saver and module-ception
Reviewed on 2025/01/29
My organisation needed a complete rework of our website when our previous consultancy suspended...
My organisation needed a complete rework of our website when our previous consultancy suspended their services. Our previous WordPress site no longer lived up to our demands for customisation and required quite a few work-arounds for the editors to structure content properly.
Upon partnering up with the web consultancy, 1508, we were advised to try Contentful as our new platform. Reasoning spoke to:
- freedom of structure and better scalability of content
- re-use of content across different web pages
- separation of content and presentation layer, resulting in faster development
- custom content types
- multi-channel distribution
Being able to customise our content to meet our specific needs in terms of design, layouts, flexibility and information architecture was key improvements for us.
We found that Contentful has a bit of a steep learning curve when coming from a traditional CMS platform such as WordPress. However, the benefits outweigh these challenges so far.
As a non-profit organisation, we were pleased to learn about Contentful's pro bono agreement for organisations that strive for positive change in society. Our eligibility for this programme made the choice so much easier for us.
All in all, we are satisfied with our new content platform, and are looking forward to exploring future developments and features.
Pros
The headless CMS saves us time when updating sections that are displayed in multiple places across the website. The risk of forgetting to update across all the required sections is smaller.
Cons
The many layers of modules (I like to call it module-ception) takes some time to get used to when coming from a more basic CMS.
Alternatives Considered
Umbraco CMSReasons for Choosing Contentful
Our old consultancy suspended their services and no longer provided maintenance for our website. We also lacked customisation options.Reasons for Switching to Contentful
We initially had another group of developers in charge of our website development, but then made a swap internally in their company. The first team of developers swore to Umbraco.- Industry: Computer Software
- Company size: Self Employed
- Used Weekly for 1-5 months
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 8.0 /10
The average headless CMS
Reviewed on 2024/10/18
I think it’s what you would expect out of a headless cms
I think it’s what you would expect out of a headless cms
Pros
I think it’s easy to get started as they have a lot of community to help you get started
Cons
I think their own tutorials to get started are not enough to get started, you have to look deeply to start developing there
Reasons for Switching to Contentful
I think this software is the one with more discussion over the internet, I mean, basically because of the large community- Industry: Environmental Services
- Company size: 51–200 Employees
- Used Daily for 2+ years
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 5.0 /10
Easy To Use But Limited
Reviewed on 2022/05/16
Overall easy but I’d recommend a Webflow or Wordpress as a more elegant toral solution for content...
Overall easy but I’d recommend a Webflow or Wordpress as a more elegant toral solution for content management.
Pros
I use Contentful to manage content for our website. Editing text and starting new templates is intuitive. Uploading images is easy. In fact, I learned HTML coding through add and editing Staff bios. Publishing and editing content is also easy although it’s not clear why un-publishing still requires you to delete content from categories/buckets even though the content isn’t live.
Cons
The things I like least are the tools that I didn’t know exist. I didn’t know there were collaboration tools and I think image editing is limited. The UX on the platform itself is not good and features are buried.
- Industry: Automotive
- Company size: 501–1,000 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 7.0 /10
Contentful review
Reviewed on 2024/10/04
We moved from Prismic and it felt like a step up in ease and daily use
We moved from Prismic and it felt like a step up in ease and daily use
Pros
Was simple to use, SEO elements were easy to stay on top of too. image optimisation was simple as well
Cons
Each CMS has their own pros and cons but i can't think of one significant issue
- Industry: Telecommunications
- Company size: 1,001–5,000 Employees
- Used Daily for 1+ year
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Review Source
Overall rating
- Value for Money
- Ease of Use
- Customer Support
- Likelihood to recommend 9.0 /10
Contentful helps you with content for a long time
Reviewed on 2023/03/27
Using Contentful Content Platform simplifies and provides quality for your content. It is a...
Using Contentful Content Platform simplifies and provides quality for your content. It is a platform that can help you if you need to write a lot of content over a long time. The benefits of using Contentful Content Platform are that, if you need it, you can save a lot of writing time and help the quality and quantity of the content you write.
Pros
Save time and money when writing content. Contentful Platform can help your business or website save money with the right plan. It has many benefits over bulk writing, and you can use it to write content quickly with quality and quantity. The best place to create high-quality paper and editing work fast is Contentful. In addition, Contentful helps you organize content conveniently and can save time by preventing you from searching for content whenever you need to edit or add new content.
Cons
Contentful Platform is priced high monthly, and the free version has limited features. As a beginner, learning the material can be challenging. Contentful also has limitations on accessing content from others who wish to use it. Still, it is an excellent service for large teams or businesses that must write a lot of content quickly, easily, and well.
Alternatives Considered
HubSpot CMS HubReasons for Choosing Contentful
The best service for writing and editing content. Contentful is a service that can save you money and a lot of time if you write a large amount of content on one or more websites.Switched From
WordPressReasons for Switching to Contentful
If you use Contentful, you can simplify your content work. With Contentful, you can use templates to write content so your employees have a quality format to follow and so they can write content fast and well.Contentful FAQs
Below are some frequently asked questions for Contentful.Q. What type of pricing plans does Contentful offer?
Contentful offers the following pricing plans:
- Starting from: US$300.00/month
- Pricing model: Free Version, Subscription
- Free Trial: Available
Community Plan (Free) Get your API keys and start hacking. Ideal for individual developers working on personal sites, hackathons, or philanthropic projects. Team ($489.00/month) Get started for free, then upgrade based on your project’s needs. Ideal for a small team building a digital project or two. Enterprise (Custom) Scale up a content platform to power one — or hundreds of — digital experiences. Grows with your needs, from one team or business unit to your whole organization.
Q. Who are the typical users of Contentful?
Contentful has the following typical customers:
2–10, 11–50, 51–200, 201–500, 501–1,000, 1,001–5,000
Q. What languages does Contentful support?
Contentful supports the following languages:
English
Q. Does Contentful support mobile devices?
Contentful supports the following devices:
Q. What other apps does Contentful integrate with?
Contentful integrates with the following applications:
Acclaro, Algolia, BigCommerce, Bitbucket, Brandfolder, Bynder, CircleCI, Cloudinary, Dropbox Business, Elastic Stack, Emporix, Frontify, Gatsby, GitLab, Google Analytics 360, Google Cloud, Heroku, Jira, Mailgun, Shopify, Slack, Smartling, Travis CI, Twilio, Typeform, api.video, commercetools
Q. What level of support does Contentful offer?
Contentful offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, 24/7 (Live rep), Chat
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