About IMIconnect

IMIconnect is an Enterprise CPaaS platform that enables businesses to automate multi-channel customer journeys. The IMIconnect platform supports end-to-end automation of customer interactions by offering pre-integrated access to customers’ preferred communication channels such as Apple Business Chat, Facebook Messenger, SMS, Twitter DM, voice, email, In-app, WhatsApp, etc., and flexible integrations with backend enterprise systems such as CRM, marketing automation, customer databases, and more.

At the core sits a visual flow builder featuring various communication channels, system integrations, and other workflow constructs – all exposed as nodes that can be dragged and dropped onto a canvas to facilitate rapid customer journey orchestration and automation.

Developers, product managers, and architects in leading consumer businesses use IMIconnect to build innovative customer service, marketing and proactive customer engagement journeys such as interactive SMS flows, Messenger chat bots, self-serve IVR, interactive order tracking, payment notifications, fraud detection and prevention apps, and other conversational experiences.

Key benefits of IMIconnect

  • Multi-channel messaging - Multichannel customer communications across telecom, social, and OTT channels including SMS, Voice, RCS, Push, In-app, Apple Business Chat, Facebook Messenger, Twitter DM, WhatsApp, Email, WeChat, and more.

  • Self-serve custom integrations– Easily integrate with existing business systems and applications, whether modern REST/SOAP compliant systems or proprietary home-grown systems, and enable end-to-end automation.

  • Workflow builder - Visual drag-and-drop flow builder to orchestrate, automate and iteratively refine customer journeys across communication channels and business systems quickly and easily.

  • Scalable cloud platform - One click deployment with automated elastic scalability to support spikes in transaction volumes typical in enterprise customer engagement scenarios.

  • Intelligent routing - Intelligent routing of messages based on costs, priority or customer availability and preferences to reduce costs of communication, cater to customer preferences and comply with contact policies

  • Services management and monitoring - Centrally manage all your customer communications with real time reporting on service health, delivery rates, throughput and latency

  • Devices

    Business size

    S M L


    United States, United Kingdom, India

    Supported Languages



    Easy-to-use workflow builder
    Services display and activity stream
    Real-time analytics dashboard
    Platform-as-a-service with simple REST API
    Simple journey automation and orchestration
    Unified messaging channel support
    View 7 more
    IMIconnect video
    IMIconnect video
    IMIconnect screenshot: Easy-to-use workflow builder IMIconnect screenshot: Services display and activity stream IMIconnect screenshot: Real-time analytics dashboard IMIconnect screenshot: Platform-as-a-service with simple REST API IMIconnect screenshot: Simple journey automation and orchestration IMIconnect screenshot: Unified messaging channel support


    Total features of IMIconnect: 23

    • API
    • Access Control
    • Audit Trail
    • Batch Processing
    • CRM Integration
    • Call Routing
    • Call Transfer
    • Chat
    • Collaboration Tools
    • Conditional Logic
    • Configurable Workflow
    • Customer Experience Management
    • Drag & Drop Interface
    • Event Triggered Actions
    • Monitoring
    • Multi-Channel Communication
    • Real Time Reporting
    • Role-Based Permissions
    • Rules-Based Workflow
    • SSL Security
    • Software Development Kit
    • Text to Speech
    • Two-Factor Authentication



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    Overall rating

    4,8 /5
    Value for Money
    Ease of Use
    Customer Support

    Already have IMIconnect?

    Software buyers need your help! Product reviews help the rest of us make great decisions.

    Write a Review!
    Showing 5 reviews of 4
    John M.
    Overall rating
    • Industry: Banking
    • Company size: 11-50 Employees
    • Used Daily for 1+ year
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    IMI have been extremely easy to work with, and the Connect platform is simple and powerful

    Reviewed on 2018/01/22


    We've built a complex set of rules for when to send or not send messages, and the platform let us do this rapidly and with very little fuss.

    Al B.
    Overall rating
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    The UI allows the easy implementation of complex customer journeys. So far everything is...

    Reviewed on 2017/12/12


    The speed at which complex customer journeys can be implemented on any channel of my choosing. The drag and drop interface is simple and very intuitive to use. The graphical format also aids future maintenance of previously created services.


    Difficult to initially justify the cost to the business. Customers need to make the shift to digital communication before any savings can be realised. However customers cannot fully make the shift until IMI Connect is bought and paid for so there needs to be a measure of trust that this will happen.

    Bharathiraja B.
    Overall rating
    • Used Daily for 6-12 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support

    New version has additional features which helps us a lot High Volume request. User friendly

    Reviewed on 2018/03/08


    Additional Features to reduce the Manual Work, UI, as always user friendly ..overall very good product for rapid usage


    Need some improvement or enhancement based on user request, also we are facing frequent app. down issue.

    Lee D.
    Overall rating
    • Industry: Telecommunications
    • Company size: 10 000+ Employees
    • Used Daily for 1-5 months
    • Review Source

    Overall rating

    • Value for Money
    • Ease of Use
    • Customer Support
    • Likelihood to recommend 8.0 /10

    Excellent always on communications to customers.

    Reviewed on 2018/01/22


    Easy to use, very simple and quick to learn.
    Simple Reporting
    Little to no downtime
    Covers on demand communications


    Reporting suite needs more detail, which I believe is being worked on after feedback.
    Probably need to have some technical experience in workflows etc. to be able to use with ease.

    IMIconnect FAQs

    Below are some frequently asked questions for IMIconnect.

    IMIconnect offers the following pricing plans:

    • Pricing model: Subscription
    • Free Trial: Available

    Contact IMImobile for detailed pricing information.

    IMIconnect offers the following features:

    • Batch processing
    • Branch workflows based on dynamic if-then analysis
    • CRM integrations
    • Call transfer
    • Collaboration
    • Configurable workflow
    • Customer experience management
    • Customer service integration
    • Detailed transaction logs
    • Dynamic workflow
    • Event triggered email
    • Intelligent call routing based on multiple parameters
    • Multi-channel messaging API
    • No-code
    • Real time reporting
    • Role-based permissions
    • Rules-based workflow
    • SDKs for Push & in-app messaging across operating systems
    • SMS, voice, FB Messenger, Twitter DM, Push & In-app chat
    • Security & encryption
    • Text to speech
    • Trigger communication flows based on real-time events
    • Two-factor authentication
    • User access controls
    • Visual flow builder for customer journey orchestration

    IMIconnect has the following typical customers:

    Large Enterprises, Mid Size Business

    IMIconnect supports the following languages:


    IMIconnect supports the following devices:

    iPhone, iPad

    IMIconnect integrates with the following applications:

    NICE inContact, Salesforce Service Cloud, ServiceNow, Zendesk

    IMIconnect offers the following support options:

    Phone Support, Online Support, FAQs, Video Tutorials, Forum, Knowledge Base

    Related categories

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